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a year in review
A great all-rounder
from Anza
Polypal
The round brush from Anza has a specially-shaped
brings ‘Project
tapered head that is perfect for areas where in-
creased control or accuracy is required, such as
painting skirting boards or window frames. It is al-
Genesis’ to life
so ideal for contoured and round shapes such as
The innovative store development programme
pipes, rails and banisters as it hugs the surface
‘Project Genesis’ now initiated by Focus DIY is
without splitting like a traditional brush. The brush
benefiting from the design expertise of special-
also features an ergonomically-shaped soft-feel and
ist storage systems manufacturer Polypal. The
non slip handle. Versions are available for paint
work initially concentrated on four stores, with
and woodstain as well as varnish.
a more added progressively throughout 2009.
For more information call 01953 453201.
Store Development Manager, Darren Williams
explains: “A principal objective of our new
concept stores is to provide an environment for
AL-KO storms
£389 and £469 respectively. With Briggs & Stratton
our customers that is both more inspirational
500 and 625 Series engines there is no shortage of
and aspirational. This has impacted in a number
Mulch market
power to the 46cm mulching blade, housed inside a
of areas including a new layout, designed to im-
dome shaped deck that results in a flawless finish.
prove the shopping experience, alongside the
Both models are also supplied with a side discharge
provision of a carefully selected product range.
2009 saw AL-KO expanded its already comprehen- chute, which can be fitted in seconds with no tools
There are many features which come together
sive range of garden machinery with the introduc- required, ideal for rougher areas or lawns, which are
as part of the Genesis concept including the
tion of two new premium pedestrian mulch mowers too long to mulch effectively early in the season. The
specifications for the display and racking sys-
for the domestic user market. The 4600B Powerline, 4600BR model benefits from driven front wheels.
tems which have arisen directly from close
and 4600BR Powerline models are loaded with fea- For more information call 01963 828006,
work between with our design team and
tures, which belie their astonishing retail prices of or visit www.rochfordgm.co.uk
Polypal.” Overall, Polypal’s involvement ex-
tends to both front-of-store and the onsite
warehouse facility and, importantly, includes the
re-colouring of its products to meet the white
and silver identity of the Project Genesis stores.
For more information call 01924 200015.
Planit Products’
US distribution deal
Planit Products, the company behind the toastabags
as seen on BBC 2's Dragon Den, entered into an ex-
clusive distribution arrangement with a subsidiary of
the company who has the exclusive rights to distrib-
ute the Nintendo Mario Bros games worldwide for its
toastabag products. The distribution deal covers most
of Planit Products merchandise. Its range of prod-
ucts include toastabags, cookasheets, cookamesh
range, Baking/Oven roasting bags, lift-out liners,
oven liners, oven shelf guard, cooker hood filters and
anti-frost freezer mat. The H2Go Bag is their only
non-kitchen line, a product Guy invented and is a
way of transporting up to 80 litres of water in a
wheelbarrow where there is not hosepipe available.
For more information call 01684 574797.
BADGEMASTER’S RE-USABLE INNOVATION
Badgemaster successfully launched a new product wearer’s name is held on ordinary card or paper with-
range to fulfil the needs of the re-usable name badge in the badge rather than engraved onto it, so employ-
market. InstaBadge enables employers themselves to ers can control costs by re-using the badge frames
create instant name badges for new starters and staff when staff leave. The design of the badge frames
changes and also recycle the Instabadge name badge means that customers needn’t sacrifice either choice
from leavers to new starters. InstaBadge offers the or visual appeal for economy. The new range includes
good looks and performance of a permanent badge six different styles, available in any base colour and
with all the flexibility of a re-usable one. It is ideal for with plenty of space for corporate designs and logos.
workplaces with frequent staff changes, as new em- For more information call 01623 723112 or visit
ployees can be smartly badged from the word go. The www.badgemaster.co.uk
Garden & Hardware News 25
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