Kelsi Fairbrother (top) and
Huw Goodwin (below) are
members of the GB squad
(both wearing white)
ENGLAND HANDBALL
Stephen Jones, general secretary, England Handball
I
f you were to ask what the England Handball Associa- precursor to developing
tion (EHA) was like prior to the awarding of the London a structure that could
2012 Olympics, I would probably have described it as a take the organisation
committee responsible for running the national leagues. forward and make it fit
It would have been hard to differentiate the British Hand- for purpose with de-
ball Association (BHA) and the EHA as they were really one tailed spending plans
and the same. I would also have called the organisation as for the next four years.
a Blazer Brigade, a gentlemen’s club with pipe and slippers This process has in-
and happy with their lot – although a tenacious bunch when volved a split in the
challenged to affect change. organisation so that the EHA is now separate from the BHA.
Then London won the bid to host the 2012 Olympic Games The BHA’s main focus is on elite teams and the EHA con-
and Sport England introduced a fresh dynamic process to centrates on development. Now that England Handball is a
engage the NGBs and, more importantly, the imagination limited company, it is operating on a professional footing,
of club membership to build a sport worthy of the greatest guided by company law and financial regulations and the
event in the world. board is made up of elected members and will be appointing
The BHA had already received £3m to support handball’s independent directors from commercial enterprises to bring
elite men’s and women’s teams. So it was now up to the in business expertise.
EHA to embed handball into the school curriculum; increase During this process, the BHA has also established devel-
the number and improve the opment groups within the
quality of leaders, coaches We consulted with club members – organisation that focus on dif-
and clubs; develop competi-
giving them an opportunity to vent their
ferent programmes – such as
tion and performance from handball development, schools
the bottom up and create a frustrations and harness their imagination participation, community and
sustainable performance pro- club development.
gramme that supports the elite side of the sport. Regarding the workforce, we are currently running de-
In order to achieve these goals, the organisation consult- velopment programmes for referees and officials, as well as
ed with handball club members across the country – giving for leadership and coaching and the sport has been selected
them an opportunity to vent their frustrations as well as har- onto the UK Coaching Certificate (UKCC) for national en-
ness their imagination as to how they would like their sport gagement sports, which is a huge endorsement for the work
to look in and beyond 2012. We identified potential leaders we have been doing. We also have a governance group –
as part of this process and set up a working group to capture which offers independent scrutiny to ensure that the organi-
and collate this information. sation is fit for purpose.
Taking advice from Sport England, we then drafted a stra- Next on our agenda is to establish a business and finance de-
tegic plan and shared this with our members. This was the velopment group and set up a marketing and promotion group.
Issue 4 2009 © cybertrek 2009 Read Sports Management online
sportsmanagement.co.uk/digital 63
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