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ISSUE 4 2009
2012 community delivery
digital magazine
See Sports Management online
www.sportsmanagement.co.uk/digital
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s excitement about London 2012
+44 (0)1462 471915
A
builds, it’s frustrating that there
is no workable legacy plan for
attention buyers!
community sport or the growing
fi nd suppliers and
sports and recreation industry.
innovation updates
www.sport-kit.net
The sole focus appears to be fund-
ing the event and infrastructure, with
the legacy of the Games relegated to
rhetoric. Where are the innovation, man-
agement time and structures to establish
sustainable outcomes that will ensure more people
are more physically active in the community following 2012?
The culture surrounding the sports and recreation industry, as we prepare
for 2012, is one of competition for resources and profile to take forward the
buyers’ guide:
objectives of our own organisations, rather than getting behind the delivery of
For suppliers of products and
a commonly held vision of legacy.
services, turn to page 80
If we truly want our young people to take up active participation in sport and
apply Olympic values to their lives, then it appears that the sports industry and vol- SAPCA
unteer community sports deliverers are going to have to do it themselves.
Sports Management
Organisations such as Sports Leaders UK, with 200,000 participants annually,
is the offi cial
magazine of the
meet real needs by encouraging inactive people to participate in sport and
Sports and Play
assisting them to develop sport in their communities. We have built a sustainable
Construction
infrastructure of qualification delivery at reasonable prices that are accessible to Association (SAPCA), the trade
the majority. We don’t see the Games as a means of financing our activities and
body for the UK’s sports facility
neither do we think it should. We should ask not what the Games can do for us,
construction industry. Sports
Management and SAPCA work
but what we can do for the Games.
in partnership to promote
Collaboration and partnership, with shared power over resources and decision
high standards in the design,
making, are essential if we are to deliver a genuine legacy for London 2012. construction and maintenance
Linda Plowright, CEO, Sports Leaders UK
of UK sports facilities
Issue 4 2009 © cybertrek 2009 Read Sports Management online sportsmanagement.co.uk/digital 5
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