G2E 2014
version – the Performer Grand Arc – is set to make its debut in America. Its curved design – which really hits the eye in the three-screen version – typifies the management philosophy at AMATIC Industries: to create beautiful gaming machines that are built to last. AMATIC Industries was joined by INAG to offer a unique table game – the ‘Turbo Card Roulette’. This joint invention is patented to INAG and has passed all necessary GLI testing. It offers card-based roulette. Thus, the player knows intuitively how to enjoy this game. Operators have distinct advantages when offering Turbo Card Roulette in comparison to conventional roulette. It requires minimal training for operators and surveillance – it is designed to allow no operator errors and no casino bleed. There is no decrease in decisions per hour as more players join the game. Furthermore, it is fully expandable as AMATIC Industries has transformed this into an electronic version providing the necessary software and hardware (including touchscreen monitors).
Zitro A spectacular stand was the venue this year
for Zitro’s presentation in Las Vegas, where visitors to the event were able to see for themselves how the world’s leading video bingo company has the finest entertainment product in its sector. Zitro Revolution 2014 was one of the stars at the G2E exhibition with all its new features: community games, new functionalities and new titles. Meanwhile, Zitro Interactive Division showed off its new products designed for the online market through
www.worldofbingo.com, the number one video bingo on Facebook. This year the company is consolidating its position in the US market through its subsidiary Zitro USA. “Zitro has the best product around: it has great quality, is certified and perfectly adapted to the US market, and offers players a unique and unforgettable gaming experience,” said Sam Basile, CEO of Zitro USA. Zitro’s commitment to the United States market is in no doubt, having appeared at the
most important shows in the country’s industry: G2E Las Vegas, OIGA in Oklahoma and NIGA in San Diego.
DUETTO
Duetto is a company new to G2E but their influence has been felt at previous iterations of the show, as founder Marco Benvenuti explained: “It was the first time we had a booth at G2E 2014 but we have visited before. I have had a speaking slot at the event for the last two or three years, but this was our first one as exhibitors. It was good for us, we had good traffic to the booth and now that Duetto has a specific product for casinos it’s the kind of event we want to be at.” As they are a new name to many of our
readers, we will leave it in Marco’s words to describe what they do – and of course you can read about them in more depth in a forthcoming edition of Casino International. Marco added: “Our company does what we call revenue strategy, software that allows hotels and now casinos to digitally price strategically and more dynamically their rooms for customers. The company started with regular hotels, which are easier to price than casinos as they are less complex, then this year we created a specific casino product which is called Game Changer which is able to tell the casino resort how much they should charge different customers for rooms – and of course what kind of customers deserve a free room against which customers do not. So it goes into the player side of things by evaluating how much people play, as well as if they spend money in other parts of the resort like restaurants.”
Cammegh
Ah, Cammegh; manufacturers of roulette wheels that operate in some of the world’s grandest casinos. Prior to G2E, the company had sealed some significant orders, and so arrived full of confidence. Andrew Cammegh told CI: “The show was very, very good for us as ever; it was great to go into such an event on the back of getting an order from the Tropicana Casino in Atlantic City, New Jersey, for 15 wheels and double-sided 32” displays. It’s great to have that endorsement already there – while you are heading in to a property like The Venetian where they already have Cammegh wheels and displays on the main gaming floor. We were also able to show off the new installation in the Palazzo, with ten wheels and displays there as well. “We went to Vegas with a lot of
well-placed product and some new business in North America, so there was a lot of good feeling there. We’ve had a lot of new business in the UK too, with the Park Lane Casino due
to open later in 2014 having ordered Cammegh wheels and displays not just for the roulette, but also displays for their card tables, including Baccarat. We have also secured the order at Rainbow casino in Aberdeen for their refurbishment, with wheels and displays. “G2E brought a lot of new opportunities and enquiries which we are fervently following up. “The wheels and displays were front and
centre, of course, but we also had new features like Multiboard Mini, which enables us to show the game results of all the other tables in the pit on any of the roulette displays. It works brilliantly on a 32” display, as there is more room to play with. It enables people to optimise their betting behaviour.” Cammegh are a fantastic example of a company with a specialism that have taken a side-step to broaden their array within that specialism. No longer are they ‘just’ about roulette wheels – their offering is a completely complementary suite of products that allow operators to maximise their return on a casino staple. They remain at the forefront of their field by constant evolution and development coupled with creativity and passion.
Gaming Support Gaming Support introduced three new
products and services that complement game operation within any casino:
BonusBox: Sitting adjacent to a slot,
BonusBox offers a visual incentive to players and may raise earnings up to 35%. BonusBox displays a valuable prize, selected to match each casino’s needs for incentives and promotions. It is available as a standalone operation, a linked device through Gaming Support or a third-party jackpot controller and/or casino management system. BonusBox multi-colored LEDs support visual and audio alerts and win celebrations. Jackpot Controller: Without using a server and encased in lightweight, sturdy solid aluminum, Jackpot Controller supports multigame, multidenominational slot machines. Jackpot Controller is GLI-approved and works with any slot machine to allow remote jackpot management, settings updates and special effects via iPad apps. Jackpot Controller offers a history for accounting reports that may be emailed to an inbox. Media Systems: Combining standard
broadcast technologies and all accepted gaming protocols on a touchscreen device, Media Systems helps operators “spread the word” via high-impact multimedia broadcasts. It requires minimal training to manage content and coordinate broadcasts to customers about jackpot hits and other events.
OCTOBER 2014 53
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