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34


John Lewis Partnership plc Annual Report and Accounts 2014


WAITROSE PERFORMANCE CONTINUED


Continued investment 6,000 GARDENING PRODUCTS


Available from the Waitrose flower garden range and Waitrosegarden.com


in waitrose.com Waitrose.com performed strongly with grocery gross sales up 41.4%. We continued to invest in our online business, improving the shopping experience with a new look for the site, making it more tablet-friendly, and easier to register, navigate and search for products. In the year we nearly doubled the capacity of our branches to fulfil online orders. We will have the capacity to realise further potential for our online business in the London area when our second dark store opens in Coulsdon later this year.


Click & collect developments Customers increasingly expect to be able to move smoothly between channels and during the year 57% of all John Lewis Click & collect orders were picked up from Waitrose stores, amounting to 2.5m collections. We are exploring more ways to integrate our channels and are trialling drive-through collections in five shops. We began a pilot for collection lockers in July 2013.


New branches and


refurbishments We opened 13 new branches and relocated two others in the year, which brought the total number of shops at the end of the year to 305. We now have 42 little Waitrose shops in total, five of which were opened last year.


ONLINE SUCCESSES


Waitrose announced plans to increase its online capacity in the capital by opening a second dotcom fulfilment centre (DFC) in Coulsdon, South London. The depot, due to be completed in Autumn 2014, will feature an 80,000 square foot picking space. This is twice the size of Acton (the existing DFC) meaning more items can be picked per hour and more customer deliveries per van can be made each week.


NUMBER OF STORES 305


We opened 13 new branches (including five little Waitrose shops)


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