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John Lewis Partnership plc Annual Report and Accounts 2014


HOW WE CREATE VALUE


We create value through understanding and delivering on our customers’ needs across the value chain resulting in a strong financial performance.


A retail value chain sits at the heart of our business. John Lewis and Waitrose tailor their approach to creating value based on a deep understanding of customer needs.


PRINCIPLE 5:


The Partnership aims to deal honestly with its customers and secure their loyalty and trust by providing outstanding choice, value and service.


Connecting products to 


Excellent customer experience


 and sourcing


 and sourcing


– Selecting and sourcing the best products to meet our customers’ needs


– Providing value for customers by driving efficiency throughout the supply chain


– Purchasing local, ethical and sustainably-sourced products


Connecting products 


– Meeting our customers’ needs for flexible ways to research, shop and receive their products


– Operating a smart distribution  new technology to meet customer demands


– Reducing CO2e emissions from transport and distribution


Excellent customer experience


– Providing the best customer service – wherever and however they shop with us


– Creating strong customer loyalty by providing services which enhance the products themselves


– Informing customers about the sustainability and story of the products they buy


With the opening of a new frozen beef  now has one of the shortest supply chains 


 


John Lewis became the first UK electrical retailer to launch a minimum two year guarantee on all its electrical products at no extra cost.


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