CLOUD hosting
solvers who can understand customer needs and business processes. Customers also want to know who they’re talking to, so put a face to the name. More importantly, your customers will expect technological and commercial flexibility – make sure your suppliers and partners offer the same.
6. Invest in automation
Hosting providers tend to use a variety of open-source, in-house management and monitoring tools. To save time and costs, these tools as pushed as far as they can be across the business. But as enterprise cloud management requirements become more sophisticated, more advanced management and monitoring tools become vital. The initially inexpensive or free tools quickly become too complex and expensive to manage, scale and maintain.
7. Respond to an increasingly mobile world
In light of the Bring-Your-Own-Device (BYOD) trend, enterprise IT departments need to support staff using a wide variety of mobile devices, from multiple locations, on the
move. There can be no mobility without the cloud; with the world increasingly operating on a mobile business model, customers naturally require mobile-friendly access to data on demand. Enabling and offering them such services can help you to secure future growth.
Grabbing a slice of the cloud pie
Competition may be fierce in the cloud services market, with giants such as Amazon, Microsoft and Google dominating the market, but success can still be achieved. From what we’ve observed, the hosting providers who are enjoying the greatest success in this market are those that have applied these seven key factors to their existing cloud strategies.
Understanding customers’ economic and IT lifecycles, building your cloud business plan on firm physical foundations and quality of offering are key ingredients for hosting providers to differentiate themselves from the competition and boost their chances of grabbing that elusive slice of the cloud pie.
Jelle Frank van der Zwet is segment marketing manager for the cloud segment at Interxion. Vincent in’t Veld is the director of marketing and business development, cloud segment at the company.
Oasis™ Indirect Evaporative Cooler is key to advanced
cost efficiency for Data Inn Lithuania Data Logistics Center’s Data Inn in Vilnius, has installed Munters’ award winning Oasis™ Indirect Evaporative Coolers (IEC) to deliver super energy efficient cooling with a PUE of 1.3, for its high quality, secure data services.
Munters’ state-of the art Oasis™ IEC, which won the 2012 EMEA Data Centre Dynamics Award for Innovation, rejects data centre heat with a very low power requirement compared to traditional free cooling systems.
The new Data Inn facility will generate and store large amounts of data for commercial banks, telecom operators and service companies from April 2014, and is on track to become one of the largest and most advanced Tier III data centres in the Baltic States certified by the Uptime Institute.
The 3,200 m² energy efficient Data Inn facility will at full load cool 2.5 MW, with the capacity to operate more than 10,000
servers, all working in a 18-27°C climate, as recommended by ASHRAE.
The modular design allows capital investment to be phased as data centre facilities grow, with the systems reducing not only energy running costs but also capital costs on mechanical refrigeration, switchgear, generator sets etc., by 25%.
Data Inn Product Development Manager Edvinas Bakanas, says
“The Lithuanian electric energy sector, data communication operators and biggest Lithuanian banks, need their data to be safe and accessible without any interruptions, whilst employing cost effective and eco-friendly solutions.”
“Munters cooling solutions enable us to achieve an annual PUE of 1.3 or less, which will make us very cost-effective and competitive in the market. Every 0.01 reduction in our PUE represents and energy saving of approximately 210,000 kWh in our data centre”
• Data Centre air fully separated from outside air
• 65% lower energy than common free cooling solutions
• 25% reduction in refrigeration, • Switchgear, generator sets
www.munters.com/datainn airtreatment@munters.com Tel: +44 1480 410223
Come and see us at Data Centre World 26-27th Feb,
ExCel London, Stand J50
We are presenting: 26th 2.10pm Facilities theatre: Indirect Evaporative Cooling Innovations
27th 13.50pm IDC theatre: DigPlex
February 2014 I
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