Technology UK:
Claire Farrell
needanotherholiday.com
HOW DID YOU BECOME INVOLVED IN TRAVEL BLOGGING? Writing was my way of keeping memories alive – it made me think it might be possible to inspire others to take more trips of their own.
IS IT A FULL-TIME JOB? No, I work full time as a power engineer. I'm a secret science geek!
Cezar Dumitru
imperatortravel.ro
ROMANIA:
HOW DID YOU BECOME INVOLVED IN TRAVEL BLOGGING? I started my blog in 2009, because lots of people pushed me to do it: "You've been to so many places, you know what to see and how to travel, why don't you write a blog?”
IS IT A FULL-TIME JOB? I work part-time for an advertising agency.
HOW DO YOU WORK WITH THE TRAVEL TRADE? I’ve partnered with airlines such as Tarom, Qatar Airways, British Airways, Air France and WizzAir, and with tourism boards in Thailand, Bhutan and Kaprun in Austria and Hungary.
FAVOURITE DESTINATION? Bali – a few steps from the tourist traps it is paradise.
WHERE ELSE CAN WE SEE YOUR WORK? I’ve written for Playboyand National Geographic Traveler, as well as for news website
adevarul.ro
Michael Turtle
timetravelturtle.com
AUSTRALIA:
HOW DID YOU BECOME INVOLVED IN TRAVEL BLOGGING? I worked as a journalist and TV producer for a decade in Australia before starting my blog. I wanted to travel the world with no time limits, and write about the places and people I discovered, so a blog seemed the perfect way to do both.
IS IT A FULL-TIME JOB? Yes.
HOW DO YOU WORK WITH THE TRAVEL TRADE? I work with tourism boards on an editorial basis – writing stories based on the experiences.
FAVOURITE DESTINATION? Indonesia.
WHERE ELSE CAN WE SEE YOUR WORK? ABC Australia and Seven Network. My blog is also archived by the National Library of Australia.
ANY TIPS FOR OTHER ASPIRING WRITERS? Grab the reader straight away, convince them they need to read this story.
HOW CAN YOU SUCCEED COMMERCIALLY? Always respect your readers more than you respect other brands – if you lose the respect of your audience, you're worthless to everybody.
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HOW DO YOU WORK WITH THE TRAVEL TRADE? I’ve worked with Z Hotels in the UK and the Visit Liverpool tourist board, and Walks of Italy in Pompeii. FAVOURITE DESTINATION? I’m torn between Italy and the Greek Islands.
ANY TIPS FOR ASPIRING WRITERS? Put your personality into your words.
VIEW FROM THE TRADE
Donald Dingwall, Stena Line’s marketing manager for the North Sea route: “We have embraced the blogger revolution and value the personal accounts of ferry travel that bloggers can share. We have run blogger trips on our North Sea route from Harwich to Holland and are always pleased with the results. Bloggers produce lively accounts of their experiences, and share their photos on Facebook, tweet and update their Instagram feeds – it all makes a difference when customers are thinking of booking our services, as they can see a detailed view of the hotel-like facilities Superferries can offer. One recent post by Europebycamper is a perfect example of how travel companies can reach niche audiences – and it’s entertaining too.”
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