SPECIAL ADVERTISING SECTION Recycling for Others

Orlando’s Clean the World provides simple-but- effective hygiene kits for Haitian children that include recycled soap and shampoo products.

Orlando-based Clean the World collects discarded soap and shampoo products from hotels across the United States. These products are then recycled, sanitized and distributed to domestic homeless shelters and impoverished people worldwide. For CSR engagement during Orlando meetings, attendees typically sort and clean the soap bars for reuse.

Inspiration Spotlight

“I just wanted to let you know that I was inspired by your education seminar about giving back. Our company has already implemented this in two of our conferences. Thank you for being such an inspiration to help others.”

— Jacki Bennis Director of Conference Services Square One Meeting Planning, Inc.

When incorporating CSR activities into your next meeting — whether corporate or association — there are several items to consider.

• Provide value to your stakeholders by developing innovative CSR programs that create a positive image, attract and retain employees, and lower business costs.

• Choose projects that establish an emotional connection with participants, and then monitor and evaluate outcomes to all stakeholders.

• Overcome objections by focusing on ROI, motivate participants by engaging them in the program-selection process and use social media to increase attendee buy-in.

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Visit Orlando’s Inspiration Spotlight video series features candid interviews with key Orlando figures who provide inspiration for meeting planners and attendees — real people creatively solving real problems and real ideas that lead to outstanding events. Visit OrlandoMeeting.com often for the latest in our Inspiration Spotlight series.