KOREA xxxx Contact

6th and 13th Floors Ann Jay Tower 718-2 Yeoksam-dong, Kangnam-ku Seoul 135-080 South Korea

Tel: +82 2 6207 6800 Fax: +82 2 6207 6801 Email: ihseo@cholaw.com Website: www.cholaw.com

Firm Profile

The firm was established in 2002 by two senior members who decided to leave a large firm environment to create a more focused, efficient and responsive practice. Based on the reputation and capabilities of the founding members, as well as the established trust and loyalty with their clients, the firm was immediately active representing multi-national clients. The firm’s clients are among the most recognized names and leaders in various business sectors, such as software and technology, retailing, luxury goods and fashion, energy, etc.

Since its establishment, the firm has continued to grow, a result of the firm’s uncompromising emphasis on maintaining its reputation for the highest level of service, professionalism and integrity. This philosophy and commitment has been essential in developing and servicing the firm’s prestigious list of clients, whose needs are sophisticated and whose matters have global impact.

The firm is proud of its approach and reputation for nurturing very close and personal relationships with its clients, the foundation of the firm’s ability to know its clients and thereby serve their needs more effectively and efficiently.

MALAYSiAxxxx Contact

SHOOK Lin & BOK 20th Foor AmBank Group Building No 55 Jalan Rala Chulan 50200 Kuala Lumpur, Malaysia Phone: +603 – 2031 1788 Fax: +603 2031 1775/8/9 Email: general@shooklin.com.my Website: shooklin.com.my

Firm Profile

From its humble origins as a sole practitioner, the firm has grown into one of the top three largest and oldest law firms in Malaysia today. From a litigation oriented practice, it has evolved into a leading full service firm offering a comprehensive range of legal services to clients, spanning the globe.

The firm has distinguished itself in its commitment to highest standards of professionalism and integrity over nine decades. It has built on that heritage and continues to invest in the development of its human resources, team of legal practitioners and infrastructural resources, including the

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latest technological systems, for the benefit of its clients. Always solution-focused, the firm prides itself not just in highlighting pitfalls in transactions but also in providing alternatives. The latest in online legal research facilities enhances and complements one of the most comprehensive traditional library facilities in the country, enabling the firm to deliver on its mission of service with effectiveness and efficiency.

The firm has fourteen departments representing major, though not exclusive, practice areas, which combine in a complementary and multidisciplinary practice to serve the needs of clients.

Finance Monthly GLOBAL AWARDS 2013 Areas of Expertise

• Corporate • Banking & Finance • Real Estate, Commercial & Conveyancing • Insurance • Banking & Finance Litigation • Islamic Finance • International & Domestic Arbitration • General & Civil Litigation • Intellectual Property, Information Technology & Licensing

• Family, Probate & Trusts • Labour & Industrial Dispute • Tax & Revenue • Company Secretarial • Loans & Debts Restructuring

Intellectual property practice The firm has a strong and diverse practice in all aspects of intellectual property. It is very active with both domestic and international prosecution practice in both trademarks and patents, as well as related disputes and administrative proceedings. Aside from prosecution matters, the firm and its members have become particularly well-known for its capabilities in the areas of litigation, anti-counterfeiting and internet related matters.

In the area of anti-counterfeiting and enforcement, the firm has developed a very strong reputation for its effective and creative programs in combating many difficult problems in Korea. The firm represents many brand owners and manages among the most active and effective anticounterfeiting and enforcement programs in the country.

The firm is also very active with domain name disputes, successfully reclaiming domain name registrations from cyber-squatters for trademark owners. Tae-Yeon Cho serves as outside counsel for the Internet Address Domain Name Dispute Resolution Committee, the government body that

administers Korean domain name disputes. Another member of the firm, Ik Hyun Seo, serves as a panelist for WIPO. The firm’s litigation practice is particularly active. The firm has successfully obtained several landmark decisions for its clients and is at the forefront of new developments in Korea.

Languages Spoken: English, Korean, Japanese, Portuguese and French

Number of lawyers: 12 Contacts: Tae-Yeon Cho, Ik-Hyun Seo

Areas of expertise

• Patents, Trademarks & Copyrights • Administrative Actions • Domain Names & Internet Issues • Unfair Competition • Litigation • IP Enforcement Programs • Licensing & Distribution • Legislative Matters

Client Focused Law Firm of the Year

intellectual Property Law Firm of the Year