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Ni Sleep Solutions Before sleep becomes a problem... Retailers should recommend a number of 'essentials'


As every baby is different there is no set route to follow when providing families with the equipment they need to best care for their new arrival. Instead, retailers should aim to combine the highest safety standards with sleep solutions to suit each family. There are a number of different options in baby-bedding, from cellular blankets to organic, untreated fabrics. Bamboo in particular is a popular new choice, thanks to its anti-bacterial and anti-dustmite properties.


Devices designed to sooth baby to sleep are another useful bedtime aid. A few well chosen items can make all the difference to overwrought parents trying to get their baby to sleep. Babies are comforted by familiarity and routine, so predictable and regular use of items can soon become a relied upon bedtime ritual. Sensory devices which incorporate gentle motion or vibration, sound and even scent are all great choices. Room thermometers, many with digital displays and colour coded


warning systems ensure that parents know at a glance that their baby’s environment is at the optimum temperature for a comfortable sleep. Maintaining room temperature not only aids sleep but also reduces the risk of baby overheating which is a factor in sudden infant death syndrome.


Blackout blinds are an invaluable addition to any nursery or bedroom as a baby will nap throughout the day, so whatever outlook the room


has the light will be sure to stream through normal curtains at some point during the day. A bathtime routine can act as an extension of the bedtime process and is especially helpful if parents are having trouble getting their baby to sleep; stocking a range of bath products and linking the sale of them is therefore a good idea. There are a number of items parents will need to purchase for


overnight stays or sleeping on-the-go; travel cots together with cot and pushchair canopies or shades, will make life that little bit easier. Ultimately, there are many different sleep solutions out there so whilst the sleeping environment must adhere to certain standards, a parent’s choice will be governed by the family’s lifestyle and baby’s sleeping habits. Taking this approach should ensure the best fit for each family.


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20 • NURSERY INDUSTRY


• NOVEMBER 2012


www.nursery-industry.co.uk


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