This book includes a plain text version that is designed for high accessibility. To use this version please follow this link.
2009 Total Annual Budget


Close to one-third of respondents (30 percent) indicated that their organization’s total annual 2009 budget was $10 million or more (up from 24 percent last year), and 42 percent reported that it was $5 million or more.


$250,000 TO $499,999


TO $999,999 4% 10%


$1 MILLION TO $2.49 MILLION


10% 14% 12%


$2.5 MILLION TO $4.99 MILLION


$10 MILLION TO $15 MILLION


$5 MILLION TO $9.99 MILLION


Average: $6.88 million compared to $5.97 million in 2008


Operating Ratios TO $9.9 MILLION


Average: $3.6 million compared to $3 million in 2008


$5 MILLION 7%


NO ANSWER 14%


$10 MILLION OR MORE


MORE THAN $15 MILLION


22% 8% 15%


LESS THAN $1 MILLION


40%


TO $4.9 MILLION 31%


$1 MILLION 12% $500,000


LESS THAN $250,000


Economic Value to Host Destination


Forty percent of respondents (compared to 49 percent last year) report that the economic value of their largest meeting in 2009 to the host destination was less than $1 million, while more than one- quarter (27 percent compared to 20 percent last year) report the value at $5 million or more.


NO ANSWER 2%


continued from page 39


expected a decrease. Last year,31 percent expected to see attendance go down at their 2009 meeting.  More space: On average, respondents’ largest exposi- tion covered approximately 104,978 net square feet, up from 90,800 net square feet last year.  Economic value: Respondents estimated that their largest meeting had an economic benefit of $3.6 million to the host destination, compared to $3 million in 2008.


Bad News Attendancedownin 2009:Almost one-half of respon- dents said attendance at their largest 2009 meeting decreased, compared to 2008. Only 16 percent reported an increase in attendance (compared to 39 percent in the prior year).  Room pickup: In last year’s survey, 54 percent of respondents reported that at least 90 percent of the room block for their largest meeting was picked up by their organization; only 34 percent could say the same in 2009.  Number of exhibitors: 42 percent of respondents


40 pcma convene March 2010


reported that the number of exhibitors at their largest 2009 show decreased by nearly 5 percent compared to 2008, when the number of exhibitors grew 1.3 percent. Smallmeetings:Respondents held an average of approx- imately 37 small (250-attendee or fewer) meetings in 2009, compared to an average of 42 small meetings in 2008.  Trimming expenses: Respondents said that they’ve been asked to cut a variety of expenses for their 2010 meetings, the most frequent ones being food-and-bev- erage (45 percent), rooms/housing (29 percent), and/or audiovisual (27 percent).  Canceled meetings: More than one-third (38 percent compared to last year’s 27 percent) canceled one ormore meetings in 2009. International attendance: Only 6 percent (down from last year’s 18 percent) reported that the number of inter- national attendees at their largest 2009 meeting increased, while 68 percent reported no change. Eleven percent expected that number to grow this year.


—Michelle Russell is editor in chief of Convene. www.pcma.org


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98  |  Page 99  |  Page 100  |  Page 101  |  Page 102  |  Page 103  |  Page 104  |  Page 105  |  Page 106  |  Page 107  |  Page 108