Trans RINA, Vol 154, Part C1, Intl J Marine Design, Jan - Jun 2012
with other members of a development team including: management; marketing; engineering and manufacturing specialists. The industrial designer develops concepts that embody all relevant design criteria determined by the group [10].
The industrial designer's unique contribution places
emphasis on those aspects of the product that relate most directly to aesthetics and human characteristics, needs and interests. This contribution requires specialised understanding of aesthetic design practice informed by ergonomics and engineering. Education and experience in anticipating
psychological, physiological and
sociological needs of the user are essential. Industrial designers also maintain a practical concern for technical processes and requirements for manufacture; marketing opportunities and economic constraints; and distribution sales and servicing processes. They work to ensure that design recommendations, use materials and technology effectively, and comply with all legal and regulatory requirements [10].
3. INDUSTRIAL DEIGN BRIEF
The aim of this industrial design research project was to explore the possibility of replacing the Ice Road with a new transport system that can continue to operate, regardless of the ice conditions. In order to ascertain the requirements of a new transport system and gather the information necessary to create a design specification, extensive research with organisations involved with the ice road. After looking into the issue of climate change and its effects on the ice road, it was clear that there was a definite problem which had to be addressed and, with the vast financial assets tied up in the diamond mining industry.
Following research into the terrain and climatic
conditions encountered along the route and the types and quantities of cargo that are carried, the type of vehicle to best suit the scenario had to be selected. The research conclusions identified that de to global warming the vehicle would have to be able to operate on water and land as the operational window of the ice road was predicted to become shorter and the bench mark for performance would be air transport
the current
alternative used when the ice road melted, it was decided that a hovercraft would best suit the situation. To support this conclusion, a more detailed feasibility study was undertaken which
showed that the application of
hovercraft in the TCWR replacement scenario was perfectly feasible and a specification was created.
In order to support the design phase, further research was needed into
propulsion and power generation for loading and
offloading of
hovercraft technology. Specifically the the vessel,
cargo and aesthetics as well as the cabin layout and user interfaces. the the vehicles 3.1.
DESIGN METHODOLOGY (DESIGN THINKING)
The Industrial Design methodology involves design thinking. The process has seven stages: define, research, ideate, prototype, choose, implement, and learn. Within these seven
steps, design briefs can be framed,
interrogated, more ideas can be created, and the best solution can be chosen. The steps are not linear; they can occur
simultaneously and can be repeated. these values are mainly
thinkers share a common set of values that innovation:
Design drive
creativity,
ambidextrous thinking, teamwork, end-user focus and curiosity. The definition of the process stages are as follows [11]:
Define- involves deciding what the key design
issues are through interpreting the design brief existing obstacles.
Research- involves reviewing the history of the design issue; to identify
Collecting examples of other attempts to solve the same issue. Note the project supporters, investors, and critics. Talking to the end-users, to develop insightful ideas for later design.
Ideate- Identifying the needs and motivations of the end-users. Generating mood boards and as many ideas as possible to serve these identified needs. Use brainstorming and mind mapping session to elucidate a deeper understanding of the design problem.
Prototype- Combining, expanding, and refining ideas. Creating multiple drafts. Seek feedback from a diverse group of people, including end users. Presenting a selection of ideas to the client.
Choose- Reviewing the objective to select the powerful
ideas. Setting aside emotion ownership of ideas. Avoid consensus thinking.
Implement- Planning and executing a detailed design process.
Learn-.Determine if the solution met its goals by gathering feedback from the design client and discussing what could be improved.
A mind map is a diagram used to represent words, ideas, tasks, or other items linked to and arranged around a central key word or idea. Mind maps are, by definition, a graphical method of taking notes. The visual basis of the maps helps one to distinguish words or ideas, often with colours and symbols. It is a method in which you start with an idea, and then create links on how to get to that idea, where the idea can be implemented and what are the future applications and enhancements of the idea. This creates an entire idea framework which helps you to analyse your original idea better [12].
Contemporary industrial design practices for mood
boards involve, collecting a series of images. These are a collection of abstract images that enable the designer to communicate emotions, feelings and aspirations. Mood
©2012: The Royal Institution of Naval Architects C-3 and
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64