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Trio of British charities signed up by high-performance sports-kit specialists

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DYNAMOshowcase Euro 2012 offi cial

football- Dynamo srl are the distributors for Euro 2012 offi cial merchandise.

igh-performance technical sports outfitter, Crewroom, just named

official technical kit suppliers to the Boat Race, are making waves in the charity sector with a trio of high-profile deals. The UK company, who were founded

by Kate Giles (pictured) whose product ranges includes garments containing bamboo from China, announced it has signed its debut deal with Greenpeace. They will be available to runners and other sports enthusiasts looking to support and raise funds for Greenpeace by wearing the new shirts, containing the Greenpeace logo, at a range of events next year. Greenpeace Community Fundraising

WINMAUFormer darts World Champion

Mark Webster and multiple tournament winner Simon Whitlock have agreed new 4 year sponsorship contracts with Winmau.

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VIVOBAREFOOT pop-up store opening-

Based at Great Marlborough Street, London, the store gives customers an opportunity to access a team of experts and receive a barefoot consultation with video gait and planter pressure analysis.


ASSOCIATIONappoint PR company Smoking Gun- The aim is to gain a greater voice in key sporting media and communicate its newly established commercial off ers to relevant football industry suppliers.


Co-Ordinator Issy Griffi n said: “I recently ran a half marathon wearing a Crewroom shirt and it was a top-quality product. Now our new Greenpeace Crewroom shirts will be available for anyone wanting to run to raise money for us.” Crewroom has also just clinched a deal with leading UK sports charity SportsAid, to bring success to up-and- coming generations of British sporting talent. Athletes who have been helped by SportsAid include Rebecca



unner’s World Magazine, has awarded the

ASICS GT-2160 the 2011 International ‘Editor’s Choice’ award. Runner’s World

Magazine awards one shoe style each year the prestigious International “Editor’s Choice” award. The publication pointed to the GT-2160’s “rock- steady stability features, foot-hugging fi t and

forward-thinking approach to sportswear – as well as their friendly, reliable customer service

We love Crewroom’s creative, fl exible and

Adlington and Sir Steve Redgrave. The Royal Parks Foundation, which supports London’s eight Royal Parks, are the third charity now onboard with Crewroom. The company has just been booked to supply the offi cial running shirt for the Foundation’s half marathon event in Hyde Park next year. A Royal Parks Foundation

spokesperson said today: “We love Crewroom’s creative, fl exible and forward-thinking approach to sportswear – as well as their friendly, reliable customer service. We have particularly embraced their innovative bamboo range which fi ts very well with our sustainable charity ethos.”

Named best shoe

plush cushioning” as the primary reasons for winning the award. A panel of Runner’s

World editors from the 15 countries where the magazine is published selected the shoe as their ‘Editor’s Choice’. “ASICS is proud to receive this award

from one of the most respected sources of information in the running market,” says Alistair Cameron, President and CEO of ASICS Europe B.V. “This is the second time that the GT-2100 series has won the award.”

the GT-2100 series has won the award. This cements ASICS’ position as the runner’s choice

This is the second time that

All 72 Football League Trusts to attend brmb Grass Roots Football Show


he brmb Grass Roots Football Show has

announced that all 72 Football League club community trusts will be attending the 2012 event at the NEC in Birmingham. It is the third consecutive year that

the Football League Trust have been involved with Europe’s biggest grass roots football event. Mike Evans, General Manager of

the Football League Trust, said; “We are delighted to be partnering with the brmb Grass Roots Football Show again in 2012 and have signifi cantly increased our activity at the event.

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