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LATINO AMERICA


programado hacer por este motivo. Sin embargo, ahora que la comunidad empresarial se ha reunido con el Presidente electo y ven satisfechas sus inquietudes y el gobierno entrante ha tomado las medidas necesarias para asegurar su compromiso con el crecimiento económico, mucha gente ha decidido seguir adelante con sus negocios como de costumbre- .


“Queremos darles a los operadores (desde la más pequeña, mediana y gran ciudad, a la más pequeña, mediana y más grande operación) una verdadera razón para llegar a Lima y asistir al show. Tenemos sesiones que se llevarán a cabo durante la Conferencia Internacional de Juegos de Azar, Primera Edición específicamente dirigidas a satisfacer las necesidades de los operadores en el Perú. Las materias van desde la presentación especial del Director General de Casinos y Máquinas Tragamonedas exponiendo el tema “el nuevo gobierno y su repercusión en la industria” hasta la siempre necesaria exposición de “estrategias de marketing para casinos”. Adicionalmente, abordaremos temas como seguridad relacionada con INDECI y las sanciones y multas que pueden afectar su negocio.


“El evento en sí no solo contará con la presencia de grandes fabricantes sino también tendremos muchas empresas colaterales necesarias para lograr una exitosa operación. Tenemos comprometidos desde diseñadores de interiores, arquitectos de casinos, hasta, proveedores de construcción, iluminación, mobiliario, uniformes, muebles pisos, etc. Tendremos también empresas de seguridad, empresas de seguros, servicios de contabilidad y otros más.”


The New Peru Gaming Show 2011 Shifts into High Gear


With the uncertainty and distractions brought about by the


Peruvian Presidential elections behind us, the administrators of The New Peru Gaming Show have picked up their pace on contacting and closing exhibitors for attendance to the show. Additionally, many loose ends have been finalized to ensure this is the best gaming show Peru has ever had to date. The ninth edition of the Latin American event will take place on 11-12 August at the Centro de Exposiciones Jockey, in Lima.


Joe Lopez, CEO of Affiliated Marketing Group, organizers of


the New PGS 2011, said: “Based on the ‘wait and see’ attitude of many of the business operators in Peru due to the Presidential elections, we had been forced to wait on answers from many of the exhibitors regarding their attendance at the show. Therefore we were forced to wait to finalize many of the things we had programmed. However, now that the business community has met with the President elect and come away satisfied and the government elect has taken the necessary steps to assure the community of their commitment to continue economic growth, most people are deciding to move forward with business as usual.


“We want to give operators (from small, medium and large


cities as well as small, medium and large operations) a real reason for coming to Lima and attending the show. We have conference sessions scheduled during our International Gaming Conference specifically geared to addressing the needs of operators in Peru. Topics range from a special presentation of the Director of Gaming in Peru addressing the issue of the new government and its effect on our industry to the always needed Marketing for Casino’s and Slot Rooms. We also will address security issues related to INDECI and penalties and fines that may affect you and your operations.


“The show itself will not only have the typical large machine manufacturers but will also have many of the ancillary businesses needed to run a successful gaming operation. We have commitments from everything from casino architects, designers and builders to flooring, lighting, furniture, and uniform companies. We also have security companies, accounting and insurance services, and many other services offered.”


Joe Lopez, CEO Affiliated Marketing Group


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