KBB 2011 Preview H&H
Armani/Roca bathroom space
Roca showcases The Armani/Roca bathroom space
Roca has chosen “The Room” at KBB London 2011 to present its new Armani/Roca bathroom space – a fully integrated concept of elegant and modern interior design created in collaboration with the prestigious Italian design firm. The result of this collaboration is a totally innovative concept that integrates form and function in a very natural and fluid way.
For the first time, the bathroom space is shaped in the form of an island, integrating all of the essential elements into one singular style and maintaining a harmonious atmosphere that exudes sophistication. All the elements are brought together and divided into four modular zones: a wellness bath area, beauty area, shower area and basic needs area, while maintaining the inimitable style and philosophy that Giorgio Armani applies to home décor design. Prepare to be inspired at the Armani/Roca stand on stand WR50 in The Room at KBB London 2011.
01530 830080
www.armaniroca.com Stand WR50
Roca exhibits in “The Room” at KBB London 2011
Roca is delighted to announce that it will be exhibiting at KBB London 2011 in an exclusive space called The Room. On a dedicated stand (WR51), Roca will be displaying a selection of its latest innovative designs including H&H, Roca’s latest bathroom furniture proposal - a modern and practical range offering stylish storage solutions. Designed to complement Roca’s Hall and Happening basins, H&H comprises a total of eleven modular, square base units in varying sizes and formats, as well as a coordinating wall-hung column unit. Also on display will be the latest addition to the Urban Basin collection “London”, as well as the award winning W+W – an all-in-one wash basin and WC designed to maximise space and conserve water. Don’t miss Roca on stand WR51 in “The Room” at KBB London 2011.
01530 830080
www.roca.com Stand WR51
‘Cavani’ by Edwin Loxley at KBB London Market leading levels of design innovation
higher price tag.” E
dwin Loxley is never one to disappoint when it comes to putting on a good show and KBB London will be no exception. KBB will see the launch of their ‘Cavani’ range. This exciting range of kitchen furniture will clearly demonstrate that you don’t have to turn to mainland Europe for kitchen furniture with sleek, ultra- modern lines. Furthermore, ‘Cavani’ will bring to the market place new levels of specification and originality, not normally associated with English furniture manufacturers.
Joe Cavani, Designer and Founder of Edwin Loxley comments:“We have tested the British market with a few concepts over the last couple of years. We now believe that, with the feed back from our target
audience and pressure from our dealer network, we have developed a range, in ‘Cavani’, that will ‘raise the bar’ in the contemporary market in terms of specification, just as our Loxley brand has done within the classical in-frame market.
Our aim with ‘Cavani’ is to produce a ‘bespoke’ , modern range of kitchen furniture for the British buying public, - a designers dream - without following the same old ‘calf path’ trodden by the European brands. It is not our intention to offer what appears to be yet another range of similar high gloss furniture with materials and specifications where kitchen dealers struggle to justify the retail price. ‘Cavani’ will break new ground. A contemporary range of cabinets, bespoke, uniquely specified where anything comparable would command a much
The Cavani range will dominate the stand; but in the true Loxley exhibition spirit, there will be additional displays that should capture the imagination of the kitchen industry in the form of ‘The Pass’ and ‘Carla’.
With innovation being the theme of the show, Joe Cavani will be loading the sets with many ‘boys toys’, previously shown as concepts at passed exhibitions. Revered game and poultry TV chef, Mike Robinson, will not only be demonstrating the performance and versatility of ‘De Deitrich’ cooking appliances, but also, will be cooking in ‘The Pass’; a tailor made theatre kitchen that Joe Cavani has designed and developed to fulfil the needs of the most demanding Chefs within the domestic home.
0115 9758168
www.edwinloxley.co.uk Stand A80
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