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IGE 2010
Celebrating their second consecutive win at market.” possibilities of play station placements as well
the Gaming Awards for Best Traditional Casino He added: “With challenging economic as choosing from a selection of games and
Equipment Supplier, TCS brought a raft of new pressures still being faced by many operators, gaming parameters together with the
product to IGE for customers. we are delighted that they have chosen our preparation of timetables for active
The standout for us was Double Action games to refresh their slot floors.” denominations. 
Roulette, a shake-up for traditional Roulette as
the wheel incorporates two number rings, one Innovative Technology
on the outside as normal, and one along the The Oldham-based validator experts brought
inner part of the wheel. Double the excitement their NV9 USB and NV10 USB products; they
for players? If early reports are anything to go are direct replacements for the popular Smiley
by, we’ll soon find out as TCS say they have had bank note validators, and the NV9 USB and
numerous requests to trial the patented NV10 USB have been developed in direct
innovation in casinos. response to customer feedback. Two key
In addition, the Gemini was launched features requested by customers have been
offering operators all the benefits of an incorporated into the new NV9 and NV10 USB
automatic wheel, but with a standard footprint. validators: USB connectivity and simpler
The wheel sits on the table platform and has programming.
the option to be switched to manual if
required. Magic Dreams Astro Corp
Another highlight was seeing a new The Italian slot company say they enjoyed Astro Corp’s distinctive stand was packed
TouchTable MultiPLAY table, which now superb attendance at IGE, with International with games targeted at a number of markets. A
incorporates a cashless and fully automated Sales Director James Illingworth saying: “We dedicated area featuring Comma 6A machines
gaming facility, making it ideal for arcade received very enthusiastic feedback from both for Italy received a constant stream of
operators. current and new customers on our new interested visitors, all keen to review games
Gaming Floor Live was a real gem, a fully- products, they were extremely impressed with such as Wild West, Knock Down Gold,
automated real-time Roulette optimisation tool the quality we now have thanks to our new X10 Halloween Party Gold and Carnival.
which can capture data from multiple sources, platform.” Astro chose IGE for the UK launch of Cronus
for example the Chipper Champ 2 and Saturn Interblock Roulette, a competitively priced multiplayer
wheel, to give an accurate overview of table The automated gaming innovators brought roulette system based around a 46” multi-touch
performance. several innovations to the show, chief of which LCD screen. Cronus Roulette was exhibited in
was G4 Organic Island; Euroblock Star the ten-player configuration with layout
Roulette, G4 Organic Card Baccarat and others screens on either side of the automated wheel
were also of interest. and a 26” high visibility winning number
G4 Organic Island is a multiplayer gaming display showing game history and statistics.
terminal with all the advantages of the latest Astro CEO Simon Herbert concluded: “We’ve
generation of technology. The Island of had an amazing IGE. The visitors to our stand
generators offers unlimited options both in have mirrored the truly international nature of
terms of the number and type of games as well our business. Our recent success in Italy and
as in the possible layout formations for player the announcement of our agreement to supply
satisfaction and to maximize the potential of VLT terminals and games to this market have
any floor space. boosted our visitor numbers, as has the
The G4 Organic Island provides a custom attraction of a highly advanced multiplayer
Multigame environment featuring mechanical roulette game with a modest price tag.”
random generators and video based games. It
Aristocrat allows operators to choose from endless Atronic
Aristocrat’s stand was really eye-catching ATRONIC unveiled a most impressive
with its strong ‘Jaws’ Link theme, and the product line-up at IGE, with linked gaming
company has stated post-show that it was their concepts, an impressive line-up of new core
most productive on record in terms of sales games with innovative features, as well as the
orders. launch of new signature products and systems
General Manager for Europe, Daniel Lindsay solutions.
said: “The level of business written at this year’s The highlight was probably the launch of
IGE was very pleasing, with operators from diversity, ATRONIC’s first Multigame product
across the continent giving a huge vote of and a strong addition to its product portfolio.
confidence not only to JAWS – clearly a Featuring brand-new as well as top-ranking
standout product of the show – but to linked ATRONIC games and unique game suites,
and standalone games throughout our new diversity allows players to select their preferred
2010 range. We also achieved significant sales game types with different volatility levels. It is
of our latest Spanish Type B models, an
Mr Bojan Dreven (Regional Sales Manager,
also the only Multigame on the market
extremely encouraging development that builds
Elektroncek) and Ms Nives Vosnjak (Sales
featuring proven, top-performing standalone
more momentum for Aristocrat’s
Administration Manager, Elektroncek) meeting with
progressive games and a unique, animated
the owners of Dosniha (Distributor for Spain and Italy)
ongoing penetration of the Spanish street touch-screen feature. Targeted specifically at
28 MARCH 2010
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