05 Contents March:Layout 1 09/03/2010 09:25 Page 1
March 2010
ESTABLISHED 1967 March 2010
6 INDUSTRY NEWS
14 HOT BEVERAGES
VI looks into the provision of hot beverages in the workplace and
its impact on employee productivity.
Cadbury Creme Eggs are back and they want to
release their goo! They’ll be backed by a cracking
£5m including terrestrial TV and posters. Cadbury
Creme Eggs are the best selling snacking line between
January and Easter,* so make sure you’ve
got big stocks. But hurry because they’re...
*Nielsen Easter 2009
16 NESTLÉ PROFESSIONAL
FRONT COVER:
Nescafé “Captures coffee at its brightest” Dispelling the myths
surrounding soluble coffee, the nation’s favourite brand kicks off
Cadbury
a £43m marketing campaign with a seminar held at Nestlé
Professional’s East Croydon HQ. VI reports....
Get ready for
Creme Egg Season
Cadbury Creme Eggs are back
18 SNACKS & CONFECTIONERY
and they want to release their
With the demise of the lunch hour, time poor consumers in need
goo! They’ll be backed by a
of a quick fix will crave high fat, sugary food with little concern
cracking £5m including
for its content - right? VI investigates...
terrestrial TV and posters.
Cadbury Creme Eggs are the
best selling snacking line
20 CRANE MERCHANDISING SYSTEMS
between January and Easter,*
Crane Merchandising Systems announce the imminent launch of
so make sure you’ve got big
their eagerly awaited new snack machine, Merchant.
stocks in miniature. Cadbury
Creme Egg Minis and Cadbury
Mini Eggs - a must for the
Easter season.. But hurry
22 SOFT DRINKS
because they’re...
Despite the recession, consumers are thirsty for more…
HERE TODAY, GOO TOMORROW!
*Nielsen Easter 2009
www.cremeegg.co.uk
www.cadbury.co.uk
24 CLASSIFIED
ADVERTISING: Jenny Thompson TEL: 01622 699131 EMAIL:
jthompson@datateam.co.uk
CLASSIFIED: Amy Tye TEL: 01622 699169 EMAIL:
atye@datateam.co.uk
FEATURES: Becci Knowles TEL: 01622 699140 EMAIL:
bknowles@datateam.co.uk
EDITORIAL:
vending@datateam.co.uk
DESIGN & PRODUCTION: Rowena Blackford
PUBLISHER: Hannah Dedman EMAIL:
hdedman@datateam.co.uk
GROUP DEVELOPMENT DIRECTOR: Andrew Castle
WEBSITE:
www.vendinginternational-online.com
PUBLISHED BY: Datateam Business Media Limited,
OV3358
London Road, Maidstone, Kent ME16 8LY.
TEL: 01622 687031 FAX: 01622 757646
The publishers cannot accept responsibility for any dis crepancies
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