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Park News
www.parkworld-online.com
High Swing
New attraction flies high over Antwerp
KMG, the Dutch ride builder, premiered its new High Swing tower in Antwerp As the “umbrella” from which the
last month. The ride stands 60-metres tall and accommodates up to 24 seats are suspended is winched to the
passengers (12 pairs) at a time in high-flying seats as the central column top, a succession of interlocking
rotates. collars link into place to compensate
for the varying width at each section of
tower.
The telescopic construction,
however, means no crane is needed
to erect the ride, despite its
formidable height. Finished in white
with powerful LEDs to match, it
occupies a footprint of 18 x 20.5-
metres and has been named
Stratosphere by its owners.
The ride is operated by Sky
Attractions BvBA, comprising
Belgian/Dutch showmen Eduard
Vlasselaerts and Gilbert de Poorter,
who plan to the attraction mainly in
Belgium. It will stay at the fair in
Antwerp until July 12.
Shark marketing!
How’s this for a guerrilla marketing opportunity? Hundreds of mysterious
. . . OUR BUSINESS IS CHILD’S PLAY!
sharks appeared all over San Diego recently as the Sea Life Aquarium spread
EUROGAMES BATTERY CARS & BOATS!
the word about its new Sharks Revealed exhibit using “sea tagging.”
This marketing strategy involved a snorkel-and-fin-clad diver spraying water
over templates on walls and sidewalks all the way up the coast to Carlsbad,
DO YOU WANT TO OPERATE THE HIGHEST EARNING BATTERY RIDES?
leaving behind temporary shark impressions. “At Sea Life we are all about
interactivity and sustainability; and sea tagging combines both,” says the
aquarium’s Rebecca Berggren.
The technique was first used by
the new Sea Life aquarium in
London earlier this year and was
developed by the media agency
CURB. The images last just minutes,
but leave behind a strong
impression. The sea tagging team
also passed out flyers and
temporary tattoos, invited kids to
help spray the images and posed for
photos with tourists – all while
talking about Sharks Revealed.
Nights out of White Satin
THEN PLEASE CONTACT DAVID OR ANDREW AT . . .
Mon-Stars of Rock is the new name of the former Nights in White Satin dark ride
WWW.WORLDOFRIDES.COM
at Freestyle Music Park in Myrtle Beach, South Carolina. Guests are invited to a
“monsterific reunion concert” full of ghouls and zombies reminiscent of departed
. . . FOR THE BEST COMMERCIAL BATTERY CARS FOR PUBLIC USE! rock stars.
THE FUN FACTORY, Third Avenue, Drum Industrial Estate, Chester-le-Street, Co. Durham, DH2 1AY
Originally inspired by the Moody Blues’ hit Nights of White Satin, the attraction
FUN Phone: + 44 (0) 191 49 20 999 FUN Fax: + 44 (0) 191 49 20 888 has been revamped by ITEC Entertainment so that it appeals to all ages, in line
FUN E-mail: info@worldofrides.com FUN Web: www.worldofrides.com
with the former Hard Rock Park’s new positioning.
14 JULY 2009
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