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p50-56 DITS 16/1/09 12:06 Page 50
DINNER IN THE SKY
Dinner in the
Sky Events
Casino International spoke to Mike Gallant, one of the partners of
Dinner In The Sky Events, an exciting idea which has already been
used as a promotional tool by at least one casino in the US. Mike
explained what Dinner In The Sky Events is all about…
I
t takes something special to stand out after years couldn’t stop thinking about Dinner In The Sky. I told
of conspicuous consumption in most developed him I couldn’t stop thinking about it either… He said
countries; it's fair to say that many consumers ‘we’ve got to buy it’, and I said ‘let’s do it’.
and customers are somewhat jaded and it's very, It took us eight months for us to negotiate a deal
very hard to surprise people. But explain Dinner with the parent company and we were able to bring it
In The Sky Events to them, and we can almost to the United States.
guarantee the response will be raised eyebrows and a
broad grin! The basic idea is very simple – a table CI: How safe is this?
hoisted into the air by a crane and suspended while MG: Safety is the aspect we are asked about most
guests enjoy dinner way off the ground. Mike Gallant frequently. The unit itself is constructed of steel, and
told us more, and explained how it can be used by has been tested and inspected by TÜV Rheinland, the
casinos as a promotional tool… number one safety testing agency in the world. Every
Casino International: Mike, could you tell us a
little about the Dinner In The Sky Events concept
please?
Mike Gallant: Dinner In The Sky is a unique, high-
flying dining experience – 22 guests get strapped
into plush leather seats via an aircraft-grade harness;
once they're strapped in to their seats and positioned
around the table, the entire table and 22 diners get
attached to a crane. The crane then elevates the table
and diners upwards of 180 feet. Once you are at the
180-foot point, you can enjoy five-star dining, you
can enjoy a spectacular view – it’s just a unique
dining experience for people who may have done and
seen it all, people who are looking for something new
and interesting to experience.
The idea was developed by a Belgian company. My
partner – Taj Jordan – and I both come from the
special events and entertainment industry, and we
saw the unit at a trade show. I was on my honeymoon,
had seen the unit and couldn’t stop thinking about it.
Taj, who has always been a great business friend of
mine was one of the groomsmen at my wedding, and
he had also seen it. He was calling me while I was on
my honeymoon, saying ‘Mike, are you ready for Prime
Time?’ I asked him what he meant, and he said he
50 FEBRUARY 2009
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