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NI) which makes them hugely attractive. We are consequently seeing salary sacrifice for company cars back on many company’s agendas as they de- termine the best strategy for moving to alternative fuels. “Having been a bit dead in the water in the com-


pany car sector, salary sacrifice appears to be mak- ing a sudden resurgence because if employees opt to sacrifice a part of their salary and, instead, have a sub 50g/km company car, the financial benefits for both employee and employer are looking par- ticularly strong. “However, when we talk to companies about


their green strategies, it’s a completely tailored approach as one hat never fits all. “Take Glenmorangie Whisky for example.


When they began striving towards a zero-emission fleet policy, they needed to consider their drivers who travel in the Scottish Highlands as it can become more challenging in the winter months. “We therefore looked at 4x4 off-road options for


some vehicles. We also mapped out the availability of charging points in the key locations where their drivers travelled, and the number of servicing ga- rages for ULEVs and EVs, before making our final recommendations.


Lee Brown Leading advisor on green issues


“Getting your company vehicle policy wrong may also restrict


where your drivers can travel. In some cities, higher emission cars won’t be allowed into the clean air zones or will be charged for en- tering. Tis has to be factored in from an operational perspective when reaching decisions so that companies do not find themselves ordering cars today that will be banned from key areas during their time on fleet. “Prior to lockdown, we were already having these sorts of con-


versations with company directors and fleet managers, and we had particularly good feedback from drivers at Weetabix about their company car policy and future choices. “Tey were looking at ways of improving their vehicle policy, to offer drivers better choice and move towards ultra-low emission and electric vehicles. “Keen that all changes were fully communicated, Weetabix asked


us to run a video conference workshop with 50 of their drivers. Tis resulted in their new policy being successfully launched based on whole life costs, improved choice and lower emissions. “Now that social awareness of the environment has never been


higher, I am certain we will see a real surge in businesses looking more closely at implementing alternative fuel strategies for their fleets.” Lee Brown is Finance Director of Interactive Fleet Management, as well as heading up the Grosvenor Group’s 0Zone solution.


For more information about 0Zone, please call us on 01536 536 536.


ALL THINGS BUSINESS


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