Industry News
FESPAhosts first virtual summit O
n January 20 and 21, FESPA hosted its first virtual Global Summit, which welcomed over 165 delegates from 36 countries.
The two-day summit, hosted by Pedro Jacques de Sousa, international executive director at Digital Graphics Group International, was a participative and interactive event featuring a comprehensive programme of presentations. To inspire the speciality print community to build stronger, more innovative businesses, FESPA was joined by print visionaries and marketing experts to discuss the key trends driving the industry forward. Paddy Moran, owner of Neuro Coach Ireland opened the event, speaking about how, at a time when human connection has been minimised, it’s essential to motivate, engage and communicate with employees. Anna Gapinska, owner of Think Customer and Tom Hawkins, global managing director at GLIMMA then addressed evolving customer needs and why companies should approach business with a customer-first strategy. FESPA’s textile ambassador, Debbie McKeegan was joined by Ross Haxton, creative brand consultant at G Creative and Annette Taylor- Anderson, creative director at ATA Designs to discuss the décor market and the growth opportunities it presents. On day two, sustainability consultant Clare Taylor, FESPA vice president and CEO at ATC Christophe Aussenac, and Nathan Swinson-Bullough, director of Imageco talked about how printers can sustainably rebuild their businesses after the pandemic. Following that, René de Heij, CEO of Probo NL and Erik Strik, CEO of Print Factory highlighted the trend towards web-to-print and e- commerce, and the importance of automation. Wrapping up the event, Rafael Pelote, head of marketing intelligence at SONAE
PSI Sustainability Awards 2021 winners announced
Pedro Jacques de Sousa, international executive director at Digital Graphics Group International, hosted the Global Summit
SIERRA and Massimo Volpe, co-founder of Retail Hub considered the changing marketing landscape from a brand perspective, explaining how touchpoints are shifting within the customer journey and how printers can adapt to the evolving demands of consumers. Christian Duyckaerts, FESPA president, said: “The annual FESPA Global Summit was designed to support and motivate business leaders in our sector. This is now more important than ever, hence our decision to deliver the Global Summit in a virtual format for the first time. As always, the event delivered fascinating insights into the challenges our market is facing."
HP's online interior décor experience inspires PSPs across the globe
Digital printing technology can open up the interior décor market for more businesses
Steven Baumgärtner, CEO or cyber-wear, and Michael Freter, managing director of PSI
T
he winners of the sixth PSI Sustainability Awards were awards at a digital awards ceremony on January 12.
This year the awarded received around 100 entries and 85 nominations in nine categories.
The awards were originally intended as a prelude to the trade show, which is now planned to take place between May 18 and 20. The awards in fact turned out to be the perfect opportunity to bring the worldwide industry together digitally instead.
Guest speakers from the USA and Netherlands congratulated the winners personally, while an international audience sat at home in their festive evening dress and participated digitally. A ceremonious, if unusual, prelude to a new financial year for the promotional product industry.
For the full list of award winners visit
www.printwearandpromotion.co.uk
| 18 | March 2021 H
P's recent online interior décor experience highlighted how digital printing technology can open up the colourful, diverse interior décor market for more businesses.
Featuring presentations from designers, media experts, printing professionals and influencers, the webinar-style event was hosted by Terry Raghunath, HP's business development manager for graphics solutions business, on January 14.
The virtual event invited the audience to Imagine, Create and
Transform interior spaces by harnessing HP Latex and HP Stitch technology, and highlighted the opportunities that exist in terms of boosting print volumes and untapping new revenue streams. The audience was inspired by the very latest trends in décor from those at the forefront of the industry. More than 1,500 attendees from across the globe logged into the event, including nearly 200 from the UK. As well as presentations from HP, there were interviews with industry experts, interior designers, Instagram sensations and customers.
With endless possibilities in the home and the workplace – as well as in public facing areas including healthcare and hospitality – interior design applications can be customised and personalised with digital print in an effective, and dynamic way.
www.printwearandpromotion.co.uk
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