Industry Insider
Technically speaking Sidecar XL
Park World sits down with Fabio Martini, CEO of Italian amusement rides manufacturer, Technical Park, to discuss everything from new projects to sustainability, the pandemic and geo-political challenges
Fabio Martini, CEO of Technical Park
Charlotte Westwood: Tell us a little about your background and how you got started in the attractions industry Fabio Martini: I started out in the attractions industry as a mechanical designer, employed by the company which was founded by my father, MEL PARK. This then became Technical Park when he retired and me, my brother Christian and our partner, Andrea, took the challenge to leave the
sales network the company belonged to, and become the independent rides manufacturer we are today. We have been able to make it through thanks to the skills of our strong technical office and the unconditional support from our family and our employees; we all have a solid commitment to building a strong reputation in this industry by designing and building reliable attractions. We were already building rides for the international market, but we were far away from the brand awareness which is necessary to become a leading company and a benchmark. So, step by step, we augmented our skills to enhance our ride design and respond to any possible theming needs.
One of the real turning points for us was when the big players among theme park operators came to us, selecting us to build rides for their new projects. Things went from there; they asked for our rides and with a commitment to delivering any job on time, meeting all expectations, so began some great collaborations which are still progressing to this day. Teamwork, Experience, Design and Constant Innovation are the points of strengths that we’ve championed from the very beginning, allowing Technical Park attractions to achieve a worldwide premium position for safety, beauty, reliability and longevity.
MAY 2023
CW: What do you enjoy most about working in this industry? Can you talk us through some personal highlights? FM: What I most enjoy about working in this industry is the fact that modern commercial methods and an old-style approach, like simple gentlemen’s agreements, can coexist. You can trust mutual reputation and a deal sealed with simple hand-shaking before any formal papers are exchanged. This is really amazing and when you build relations like that, you can feel very proud, especially when these are achieved with and between people of the most different countries and cultures. It is also one of the coolest jobs in the world because you are basically exploring innovative applications, processes, and services for theme park rides, and it’s a never ending discovery and improvement!
CW: This year is set to be a busy one now that the industry is playing catch-up from the impact of COVID-19. What was your experience of the pandemic and what can we expect from Technical Park in 2023? FM: Not just COVID-19 but the Russia-Ukraine war were and are profoundly affecting the global demand; it was shocked by a severe stop and affected by inflation next. The supply chain relationship and raw material price system is no longer the reliable factor we were used to dealing with before, so 2023 is definitely a busy year but nobody really knows what to expect in this post- pandemic business scenario.
The world has changed and it is still changing, so it’s impossible to elaborate at full length on the impact of the pandemic and the war from an economic point of view. Of course, we are trying to surf the high demand boost and focus on market opportunities, but making business endeavours profitable in the
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