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Prima extends Matt Black Kitchen Tapware range K


itchen sink and tap brand, PRIMA, has extended its coveted Matt Black


Tapware Collection with the introduction of a number of new styles. These additions not only offer contemporary good looks but boast extremely competitive price points, seamlessly enhancing the existing choice of premium Prima black tapware models.


Offering a range of kitchen mixer tap styles,


including single lever, dual lever and pull-out spray designs, the matt black range merges flexible functionality with sophisticated style. Black is such a versatile colour that can be coordinated with many other finishes within the kitchen or can stand alone for a bold and stunning statement feature. The new models, finished in flawless matt black


include a swan-neck dual lever mixer tap, a V-shape dual lever mixer tap and a single lever mixer tap (all minimum pressure 0.1 bar).


Joining the current matt black Prima tapware


range - which includes premium swan-neck pull-out styles such as the Italian designed Tiber model and the Prima granite sink-coordinating Coloured Collection – the new entry-level styles provide stockists with an enhanced choice of ‘Good, Better, & Best’ pricing points to entice the consumer. Exclusive to leading distributor PJH, means that


all Prima appliances, sinks and taps benefit from a first-class distribution service with premium customer service, which includes many benefits such as Next Day Delivery (to 91% of UK postcodes), with the recent option to be delivered to store or home addresses – great news for stockists and consumers alike. Stockists can also order online via the class-leading and user-friendly, PJH Partners Portal™ for a totally hassle-free buying experience. The range of new black mixer taps also come


with a generous Prima 5-year Guarantee (body & finish), and 3-year Guarantee (valves), as well as being WRAS-approved. With many attractive sink and tap display deals


currently available, supported with POS, brochures, promotions and a virtual Prima showroom, the Prima Matt Black Tapware range is a must for kitchen showrooms.


u0800 8 77 88 99 uwww.partners.pjh.uk uwww.prima-appliances.uk


BKU SEPTEMBER 2023 ANNUAL KITCHEN EDITION


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