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BEST OF GERMAN


GROHE propels the future of showering forward


G


lobal water use has grown at more than twice the rate of the Earth’s population over the past century, making water stress a reality for an increasing number of regions. Architects, developers, and other professionals involved in creating the buildings of the future have an important and urgent role to play in helping communities use water more efficiently.


Comment by Ebru Bircan Leader Marketing Activation UK, LIXIL EMENA


It’s widely recognised that sustainability is of high importance when considering design, whether that’s brand-new developments with sustainable design at their core or renovations and updates to existing structures to bring them up to pace with the modern-day agenda.


As new innovations come to market that push the boundaries of classic design and expectations, education and commitment are pivotal for implementing viable change.


The GROHE Everstream represents a ground- breaking solution that addresses the significant water consumption in both domestic and commercial bathrooms, designed to create the


showering experience users expect while consuming as little fresh water as possible. The Everstream uses as little as a quarter of the water and a third of the energy required by traditional showers. By consuming as little as 30 litres of water compared to the average 120 litres of a conventional shower, it offers an overall water saving of up to 75% and reduces energy consumption by up to 65%.


Through its innovative technology that recirculates and cleanses the same 4L of water via heaters, filters, and UV light the Everstream provides a viable resource saving solution to designers and specifiers, however the user’s mindset and awareness is also critical for success. Changing people’s long-held patterns of behaviour is easier said than done. But the task is simpler if the bathroom fittings available offer users a choice to reduce water consumption without compromising their experience, allowing for guilt free enjoyment. Designers can help shift user’s mindset with continued education around the fittings, helping to raise awareness to the benefits available and encouraging the sustainable choice.


GROHE Phantom Black K


itchen and bathroom fittings are one of the most frequently used products in a building and that’s why global manufacturer, GROHE, is paying extra close attention to the durability of its surfaces and expanding its range of colour finishes.


GROHE has extended its Colour Collection to include a new premium matte black finish, Phantom Black.


Thanks to a lacquer-coating technique, all GROHE Phantom Black products have been enhanced to be more durable, as well as being more resistant against corrosion, fading and scratches than other matte black variants treated with powder coating. In addition, Phantom Black is more repellent to visible fingerprints resulting in


less cleaning and are easier to take care of – perfect for busy environments.


Across its Colours Collection, GROHE relies on a technology which originates from the aerospace industry: Physical Vapour Deposition (PVD), resulting in finishes that are three times harder and ten times more scratch-resistant than galvanized finishes, while delivering a diverse range of premium finishes.


The GROHE Colours Collection is available across the full suite of bathroom categories, including taps, showers, thermostats, flush plates which are also available as glossy black variants and accessories, to ensure a coordinated design concept that lasts. www.grohe.co.uk


34 BKU OCTOBER 2023


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