INTERVIEW WITH ZANETI Q&A
Matt: What have you been busy with in the first month of the year? Kasia: The first month of the year has been focused on two key launches: Maddison and the introduction of Espresso into the Select fitted furniture collection. Both play an important role in strengthening Zaneti’s overall offer and responding directly to what the market is asking for. From a retailer’s perspective, Maddison is a true showroom staple, offering extensive configuration options in the market’s best-selling, on-trend colours. It works as an everyday selling range, appealing equally to more reserved customers as well as those looking for something current and design-led, making it easy to create impactful displays and meet a wide range of customer briefs.
The launch of Espresso in Select fitted furniture builds on the strong success of the colour across modular ranges. Its rich, warm tone brings depth and sophistication to fitted schemes, aligning perfectly with the ongoing shift towards nature- led interiors and giving retailers a distinctive, design-led option within the fitted category.
Matt: What colour trends and palettes are you geared up to respond to this year? Kasia: We’re seeing a clear move towards warm, nature-inspired palettes, and Zaneti is very well aligned with that shift. Browns (our Espresso) are
coming through strongly – richer, deeper tones that add warmth and depth – alongside soft Cashmeres, muted greens and earthy neutrals. Natural wood finishes remain key, particularly walnut and oak, which continue to resonate with customers looking for longevity rather than fast trends. These colours work beautifully across both modern and transitional interiors, and pair effortlessly with stone textures, brushed metals and warmer lighting schemes.
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Sustainability has always been integral to Zaneti’s design and manufacturing process rather than a bolt-on initiative
Matt: Do you have any new or continuing sustainability initiatives this year? Kasia: Sustainability has always been integral to Zaneti’s design and manufacturing process rather than a bolt-on initiative. Our factory operates with a strong environmental focus, using responsibly sourced materials and efficient production methods to minimise waste and environmental impact. The factory is FSC® certified, ensuring timber is sourced from responsibly managed forests, and all Zaneti furniture is Made in Britain, helping reduce
transportation emissions while supporting local timber manufacturing. These principles continue to guide how we develop products and plan future growth.
Anything else you’d like to mention? Kasia: What really underpins Zaneti is the way the brand is structured. Zaneti is a UK manufacturer, and our furniture is distributed through Q4 Bathrooms across England and Wales, and KB Scotland north of the border. That model allows us to retain full control over quality, availability and service. We don’t import furniture and we don’t rely on offshore production or third-party carriers – everything is made here and distributed through a setup designed specifically to support the trade.
Just as importantly, Zaneti is not, and never will be, available online. Protecting the traditional sales channel is a conscious decision. By supporting showrooms and trade counters rather than competing with them, we help create genuine value in the supply chain and give retailers the confidence that the brand is working with them, not around them.
That clarity of purpose – manufacturing in the UK, distributing through Q4 and prioritising long- term retail partnerships – is what creates real differentiation for Zaneti and continues to shape how the brand evolves.
BKU MARCH 2026 27
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