INDUSTRY UPDATE


Unified Water Label Association – Why 2021 will be the year that we take climate change seriously


U


nified Water Label Association MD Yvonne Orgill explains why she believes we have reached a pivotal point


in attitudes towards climate change. “This year has brought more challenges as the battle to bring Covid-19


under control continues, and we also start to deal with the impact of the Brexit Deal. “The Covid restrictions that have been in place have changed the way


that we all live at home and how companies operate. The lack of travel combined with home working and home schooling has brought utility bills into sharp focus for many. “At the same time, global awareness of the impact of climate change has


risen and despite the UK government delaying the long-awaited environment bill, for the third time, governments are committed to taking climate change more seriously in 2021. ”The flagship bill has been delayed as the government dealt with the


Covid crisis. Rebecca Pow, minister at the Department for Environment, Food and Rural Affairs has pledged that work will continue on the bill and that the Office for Environmental Protection, a watchdog for the UK’s environmental standards, will still be established. “With the UN Cop26 climate conference taking place in Glasgow this


November, the stage is set for an international response to the climate emergency. As the host, the UK has signalled its commitment with the recent appointment of Alok Sharma as full-time President. “At the UWLA we encourage working together and believe that if we


all do a little, we can achieve a lot. We also strive to drive home the message that it is not just water efficiency which is important but education, and providing information that allows people to make their own choices about using water wisely. “The Unified Water Label is a smart solution that helps people make


educated choices, providing information so households can make the best choice for them and their families. Research has shown that consumers are looking for this information, which the whole of the bathroom industry must work together to provide. “We know that using less water saves energy and reduces the carbon footprint and hope that 2021 will be the year that the bathroom industry joins us to spread this message.”


Time to get your entries in for the 2021 TTA Awards


benefits that winning or being shortlisted can bring for your business. Full information is available on the Awards website at www.ttaawards.com and you can enter online from the website as well. With 16 categories to choose from, there will be one right for you. The


E


Awards are free to enter and the rewards for winning are considerable for your business, including the right to use your win or the fact that you were shortlisted in your own marketing activities. The gala Awards celebration will take place on 10 September at the


Hilton Birmingham Metropole. As before, the Tiling Show will be held at the same venue earlier in the day. With additional space and new attractions, the Show is set to be the best yet. Holding both events on the same day will amount to a great celebration of all the best that the tiling industry has to offer. More information about the Tiling Show will follow in due course. The membership of the Awards judging panel will be announced in the


coming weeks. It will as usual include the best informed, most experienced people from our industry, who are in a position to give each entry the most rigorous and impartial scrutiny that it deserves. There will also be the usual online ‘people’s vote’, conducted via the Awards website. TTA is delighted that there are already an impressive number of Gold sponsors for this year’s Awards, to whom TTA is very grateful. They are: Banks & Lloyd, JACKOBOARD, Mapei, Norcros Adhesives, Palace Chemicals, PCS, Shackerley (Holdings) Group Ltd., Tilemaster, UltraTileFix and Verona. These major brands from our industry have recognised and value the


marketing benefit that they get from association with the Awards, with non-stop exposure in the lead-up to the presentations in September, during the event itself and indeed afterwards. The Awards are all about recognising enterprise, innovation and achievement. Our Gold sponsors are the companies who support these values and who wish to help them flourish.


ntries are now open and this is your chance to win a prestigious TTA Award – with all the kudos and the real


THE TILE ASSOCIATION COLUMN


orgill@europeanbathroomforum.eu www.uwla.eu


 For further information or to join TTA visit www.tiles.org.uk/join


BKU FEBRUARY 2021 39


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