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Business | Knowledge


optimise procurement, help manage volatile pricing inputs, and power more responsive quoting tools. Automation, already a lifeline in the face of


persistent labour shortages, is equally critical. It shortens turnaround times, reduces human error, and ensures consistency across production runs. Robotics, smart finishing systems, and cloud- based workflows aren’t just upgrades – they’re infrastructure for modern manufacturing. Together, AI and automation give print businesses the agility they need to adapt in real time. They replace fragility with flexibility. And they allow companies to move from defensive maneuvers to proactive strategy.


REFRAMING THE FUTURE: RECOMMENDATIONS FOR WIDE-FORMAT PRINTERS Here’s what you should consider when reframing your future with wide-format printing: • Audit your supply chain at the component level: Look beyond finished goods. It’s the print heads, inks, and electronic components that are often the hidden link to tariff exposure. Understand where they come from and how they’re routed.


• Monitor competitor adjustments: Keep a pulse on how competitors are adapting. Many are shifting assembly outside of China while still leveraging Chinese components. It’s a signal that agility at the margins can make a difference.


• Diversify and redundancy-build: Spread sourcing across geographies to mitigate regional risk.


Don’t let a single supplier or country become a point of failure.


• Double down on data: Use predictive analytics to guide procurement, production schedules, and customer engagement.


• Automate to scale: From prepress to finishing, automation boosts productivity and shields against labour gaps.


• Train for agility: Upskill teams to handle cross-functional roles. Agility isn’t just about tools. it’s about talent.


• Lead with transparency: Communicate clearly with customers and partners about sourcing, pricing, and timelines. Agility without trust is just chaos.


THE BOTTOM LINE: AGILITY IS YOUR COMPETITIVE SUPERPOWER This isn’t just another storm to ride out. We’re at a turning point. It’s true that tariffs are exposing weak spots in supply chains, but they’re also revealing an opportunity to build smarter, leaner, more agile, resilient businesses. Rethinking how we work isn’t a temporary strategy.


We’re talking the future here. And the companies that embrace it will not only weather this disruption; they’ll also shape what comes next. The best way to survive, and even thrive, in these


uncertain times? Stay informed. Keep reading, keep listening. Keypoint Intelligence will continue to deliver the insights and clarity you need to plan, adapt, and make better-informed decisions.


FROM INK TO MEDIA TO MACHINE PARTS, MUCH OF WHAT KEEPS PRINT SERVICE PROVIDERS


RUNNING COMES FROM OVERSEAS. TARIFFS DON’T JUST MAKE THOSE GOODS MORE EXPENSIVE. THEY CREATE AMBIGUITY


www.imagereportsmag.co.uk | 21


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