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SDUK + P&P LIVE! preview


TWO SHOWS, ONE SPECTACULAR EVENT


SDUK kicks off at the NEC in Birmingham on February 22 to 24


CALLING ALL SIGN MAKERS, GARMENT DECORATORS AND PSPS, PRINTWEAR


& PROMOTION LIVE! IS ONCE AGAIN


CO-LOCATING WITH SIGN & DIGITAL UK. BOTH WILL BE BRINGING THE LATEST PRODUCTS FROM THEIR INDUSTRY FOR VISITORS TO SEE. HERE IS A RUNDOWN OF WHAT TO EXPECT.


SHOW DETAILS:


Venue: Halls 6, 7 and 8, NEC Birmingham


Dates: Sunday February 22 to Tuesday, February 24, 2026


Times: Sunday and Monday, 10am to 5pm and Tuesday, 10am to 4pm


Why: Visit to see the latest innovations and products across sign making, digital printing and garment decoration sectors.


Sign makers, print service providers, and garment decorators are all counting down the days until P&P LIVE! and SDUK return to Brimingham in February. From Sunday 22 to Tuesday 24, the NEC will host the co-locating exhibitions, two of the UK’s most significant trade shows for their respective industries. Together, they bring the latest innovations, equipment, and ideas from the printwear and signage industries under one roof, attracting thousands of visitors and hundreds of exhibitors every year. It will be the third year the two shows will be co-locating, except this time it will have a shared floorspace and show guide, allowing visitors to explore both shows seamlessly. Last year, both events drew more than 7,000 visitors combined, and 2026 promises to be just as busy.


THE BEST OF BOTH WORLDS Around 160 exhibitors are filling halls 6, 7 and 8 with visitors getting the chance to explore the latest in embroidery, DTG and DTF printing, heat presses, and finishing equipment: From cutters to engravers and much more. Many exhibitors serve both industries, reflecting the growing convergence of printwear and visual communications. For attendees, this co-location is a chance to see products in a new context, sparking fresh ideas for services or diversification. Across all the halls, big names in the printing world,


12 | February/March 2026


such as Roland, Mimaki and Epson, will be on display with a bunch of different resellers aiming at different corners of the market, while the likes of Vivid and Resolute will be showcasing their own kit. It is the one-stop place to compare all in the market, so why not make the most of it.


ONE HALL, ENDLESS OPPORTUNITIES The co-location lets you cross seamlessly from garment decoration stands to signage exhibits without leaving the hall, making it easy to compare technologies, discuss opportunities, and explore new markets.


Shared guides and single-entry registration make


navigating the event effortless. Whether your focus is signage, printwear, or both, you’ll leave with fresh ideas, potential business connections, and inspiration to broaden your offerings. Organisers have embraced the opportunity to merge the two shows’ look and feel. In previous years, the shows tried to maintain distinct interiors, but this year, the hall layout leans into the co-location concept. Attendees can experience a unified, immersive event.


LIVE FEATURES AND COMPETITIONS Both shows bring hands-on excitement for visitors. Sign & Digital UK returns with the Hexis Wrap Battle, now structured as daily head-to-head competitions. Eight participants compete each day for the chance


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