Business | Top Tips
to deliver real benefi ts 7.
IMPROVE YOUR IMAGERY
Generate unique and captivating visuals for your marketing campaigns or presentations using Dall.e’s AI-generated images. You will lose hours of your life playing with this! Play with humour, style, themes and subjects and you will have instant images created, even with your own logo and colours. Beware - users should be mindful that the images are composed from other images and may be infringing copyright.
9. 8.
CREATE VIDEO
SNIPPETS
Platforms like ClipScribe enable the automatic creation of short video snippets from longer videos, perfect for sharing on social media or promotional purposes. What a timesaver! I fi nd it quite intimidating making endless videos about large-format printing (see Graphic Warehouse’s blog page). I have tried some of the free AI editors where your upload a longer video and it creates snippets with captions/subtitles - not always great, but a taste of what is coming.
11.
GIVE CHARACTER VIDEOS DIGITAL VOICES
Websites like Synthesia offer AI-driven solutions to create customised videos featuring digital avatars and synthetic voices, ideal for personalised marketing campaigns or tutorials. OK, this is where it gets a bit spooky. You can upload images of yourself and samples of your voice. Once an avatar of ‘you’ has been created you can upload scripts to create videos that look like you presenting and sound just like you. I’m not sure how comfortable I feel about this feature.
12.
Quality, speed and value. With no compromise.
Acuity Prime printers feature a multi-award winning design that delivers a unique combination of quality, productivity and ease of use. With industrial build quality and up to seven ink channels plus primer, you can produce a wide range of superb, saleable print at higher speeds than machines costing much more. And now, the new larger bed Acuity Prime L boosts productivity and profits even further, offering even more value.
Discover the new blueprint for wide format.
www.imagereportsmag.co.uk | 2
MAKE MARKETING SCHEDULES
AI algorithms can analyse audience behaviour and preferences to generate optimised social media content schedules, ensuring maximum reach and engagement. To really see how this works, get on to Instagram or TikTok and watch some tutorials on what to type into ChatGPT. It’s mind-blowing stuff, with hashtags, keywords, how to keyword stuff your socials and create months’ worth of digital content for your brand.
10.
ANALYSE AND SUMMARISE REPORTS
AI-powered tools can analyse lengthy reports, extract key information, and generate concise summaries, saving time and facilitating informed decision-making. I used this feature a lot, although there may be a way around word limits. I am currently summarising a university research study and ChatGPT has been helpful, but it’s limited word/character count is frustrating. I see the future benefi ts for this, I simply don’t have time to read a 20,000 word thesis!
TURN BLOGS INTO VIDEOS
Tools like Lumen5 can transform your blog posts into engaging video content, expanding your audience reach and engagement. One of my best performing videos, ‘Foam PVC for Signage and Display Graphics - Environmental Impacts and The Alternatives’, was made using Lumen5 from a blog post for Graphic Warehouse. The results are pretty good.
13.
TAKE BABY STEPS
To get started with AI in your business endeavours, consider trying out some simple examples fi rst. To create digital images using AI experiment with tools like Dall.e to generate custom images for your marketing materials or website. Try AI-powered content generation tools to draft blog posts on topics relevant to your industry or niche, saving time and effort while maintaining quality.
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