Interview
Panasonic and CI Distribution talking all things Rugged
All terrain rugged devices are finding use across a wide range of end applications. Here we speak with Panasonic’s Adam Read and Dan Creasey along with CI Distribution’s Jon Atherton, to delve into why the Rugged devices market is proving to be an increasingly lucrative space for resellers.
Here’s what came up in the conversation. Panasonic has now launched a complete Android Enterprise offering, why should resellers/end users be looking at your proposition?
Adam Read: Android had a misconception around security some years ago, today the Android Enterprise solution is secure, what customers I believe are looking for is a truly robust device, with extended lifecycle support and the knowledge that the device is secure. With Panasonic’s pedigree, UK support focused around our ‘Compass’ suite of soſtware- support packages with decades of knowledge and experience we deliver an out of the box solution to suit all verticals.
Dan Creasey: Our Android offering is now the N1 a 4.7” handheld solution with the S1 being a larger screen at 7” and the A3 at 10.1” including Security support and extended manufacturer warranty for the A3. We are currently offering Android PARC which is an MDM configuration tool, great for any SME end user with a small number of devices that doesn’t want the expenditure on a 3rd party supplier.
Adam Read 36 | April 2022 Dan Creasey
Why has CI-Distribution entered the android/handheld space? Jon Atherton: It is a natural fit for CI-D, many of our existing customers already buy Android devices to complete certain vertical solutions, with Panasonic’s recent launch into Android we can now offer a complete Rugged solution. Many applications-verticals see ‘android’ as the go-to OS and with product restraints and diminishing margins on other well-known brands we are seeing a shiſt in mindset by resellers to work with companies like Panasonic that ensure margin sustainability is available long-term. Panasonic have quire rightly
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