live Talking Rubbish
podcast proved a major hit, with hosts Robbie Staniforth and James Piper leading discussions on sustainable premium paper packaging”
pulp-based materials, and AeroFlexx for its liquid packaging innovations.
three groups that are going to be extremely technically important for PackUK and EPR.” Beyond policy and regulation, the event also delved into the future of packaging technology. A panel on smart packaging, chaired by Stefan Casey of SharpEnd/
io.tt, explored the transformative role of digital and physical solutions in reshaping packaging. Casey emphasized the impact of AI and digital innovation, stating, “There’s so much more that digital and physical solutions can give us. We’ve got to be real – AI will take over jobs. We really need to start thinking differently across every single touchpoint across the supply chain.” Inclusivity also emerged as a crucial theme, with Daphne Mavroudi-Chocholi from RNIB Enterprises shedding light on the challenges visually impaired individuals face with traditional packaging. She shared a personal
KennedysConfection.com
perspective: “My husband is 6 foot 6. He’s a mountain biker. He’s a surfer. And six years ago he started wearing glasses. Right now, he struggles to read bedtime stories to our girls. dates on any of the products that are in our kitchen. And he wouldn’t necessarily see out to have dinner.”
The event celebrated outstanding innovations in sustainable packaging, with Swisspack Europe’s developed in partnership with Algramo, exemplify a shift towards circular economy principles by reducing plastic waste and promoting in-store recognized game-changing solutions, winners including Blue Ocean Closures for its
with
Looking even further into the future, Gillian Garside-Wight from Aura Consultants delivered a thought-provoking presentation on macro trends shaping packaging up to 2050. She highlighted the increasing complexity of sustainability regulations, particularly for businesses operating in multiple global markets, and the growing role of data in managing needs get bigger, the idea of having somebody scrubbing data to create reports is just not viable anymore. It’s not just about reports and compliance needs, it’s about proactively managing sustainability. That means reducing costs by changing the packaging that contributes most to EPR and other fees going forward.” Exhibitors at Packaging Innovations & Empack 2025 lauded the event as a crucial hub for industry engagement and business opportunities. Andy Hodgkinson of Lyte Packaging said, “What we’re trying to do is add value. Our business is part of a larger group of companies that offer a fully integrated service to give customers the full gamut of options – it’s an inroad into the company where we can offer all sorts of services.” Another exhibitor, Jay Russell, Business Development Manager at social enterprise CPI, said, “Out of the different packaging events we’ve been to, this is closer to our target market. It’s early in the supply chain, where people are trying to solve problems before materials get turned into boxes or involved in switching to new materials with a whole different property set, and it’s great to be here where we can play our part in that transition to more sustainable materials.”
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