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Flexible Packaging


Steve Langstaff “With so many big brands


such as Nestle, committing to reducing their carbon footprint by 2030 the best route is to use Life Cycle Analysis (LCA) to identify the most appropriate materials to use for their packaging requirements,” says Stephen. He continues: “Innovia


Films believes that the war is not on plastic, but on carbon footprint and moves


to develop a strategy that fits the environmental demands of the 21st Century. LCA has become an increasingly important part of their new product development focus.” “However,” he warns. “Brands need to be careful about moving to other alternative forms of packaging. Many can increase the carbon footprint or have other negative LCA impacts.”


34 Kennedy’s Confection April 2022 Eric agrees: “Every packaging producer should answer


this market demand. At Coveris we take sustainability very seriously and address the topic on different levels, both on a group level, through our ‘No Waste’ strategy, and locally. As a company we also strive to develop new packaging designs using fully recyclable materials (like the range of MonoFlex films made 100% from PE), and post-consumer recycled content (like the Duralite-R film which is made from 50% post-consumer and 50% post-industrial recycled content). He adds: “The global sustainability focus has redirected


the packaging development from user-friendly features (like easy opening, reclosed functionality, etc.) to sustainability- focus. At Coveris we believe the first stage of this evolution was the conversion to mono materials packaging. The next stage involves a deeper and more complex understanding of packaging impact on the environment. We believe our ‘No Waste’ strategy is the answer to this challenge, which focuses our sustainability efforts on the idea of no waste of the products we pack, no waste of our packaging solutions or no waste in our operations, enforcing recycling and second life approaches.”


KennedysConfection.com


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