ONLINE NEWS


WiseGaming collaborates with Symplify


Symplify has signed a new partnership with leading sports betting and gaming platform WiseGaming.


The platform provider has an extensive portfolio of partners who leverage its turnkey and white-label solutions to grow rapidly. Partnering with Symplify allows WiseGaming to integrate another important engagement feature within its proprietary CRM, data hub, and multiple communication channels. WiseGaming will also now leverage Symplify’s Campaign and Journey builder modules, as well as full site conversion testing modules. Together these will allow WiseGaming’s partners to create customised and AI-optimised experiences for their players.


Recently, Symplify enhanced its engagement tool suite with the launch of its Instant Messaging service. This channel is designed as an umbrella channel that will, in the near future, encompass multiple messaging services after its debut with Telegram.


Symplify’s head of sales, Christoffer Feldt-Sørensen said: “WiseGaming has quickly become a force in the international iGaming space and boasts of an impressive list of partners. Working together will allow


WiseGaming to use our cloud-based CRM and AI ecosystem to build on their growth momentum by engaging with its audiences on a deeper level.”


WiseGaming commercial director, Steven Paton, commented: “Symplify’s powerful 360° communication platform is a perfect fit for our proprietary technology and supports our mission of providing our partners with the very best iGaming solutions.”


ProgressPlay celebrates seventh anniversary


ProgressPlay celebrated a significant milestone as Arthouros Ioannidis, head of account managers, marked his seventh anniversary with the company. During Arthouros’ tenure at ProgressPlay he has worked in seven different roles, reflecting his dedication, versatility, and significant contributions to the company.


ProgressPlay offers comprehensive turnkey, white-label, and standalone solutions for online gambling operators. Arthouros joined ProgressPlay with a vision and dedication to shape the company’s account management team. With nearly six years of extensive experience in various roles within the company before his latest promotion last January, Arthouros “has been a cornerstone of success,” said Marina Nanhas, head of sales and marketing. With a deep understanding of client needs and market dynamics, Arthouros has been pivotal in fostering a culture of innovation and customer-centricity within the team.


Nahhas continued, “His unwavering commitment, strategic insights, and ability to inspire those around him have not only strengthened our client relationships but have also significantly contributed to our growth


and reputation in the industry.”


Reflecting on his journey, Arthouros stated, “It’s been an incredible seven years at ProgressPlay. The support and collaborative spirit within the company have been outstanding. I’m proud of what we’ve achieved together and excited about the future possibilities as we continue to innovate and lead in the iGaming sector.


“ProgressPlay is aligned closely to the market and also ahead of the curve. Every day we have an opportunity to work with some amazing people,”


emphasising the company’s collaborative spirit and innovative drive. In any disagreements within the team, Arthouros views this positively, considering it “another voice in the room, an alternative view.”


Over 150 online casino and sportsbook brands have partnered with ProgressPlay, benefiting from a unique combination of casino games and sports betting. ProgressPlay’s sportsbook offers over 30,000 live betting markets and services across 20 languages, providing a broad and inclusive platform for operators.


Itai Lowenstein, ProgressPlay CEO, remarked: “Arthouros’ anniversary is particularly significant as it coincides with a period of tremendous growth and exploration for our company. We’re charting new horizons and expanding our operations into exciting markets. Most importantly, these seven years symbolise the relentless hard work and dedication of the entire ProgressPlay team, driving us to thrive in this competitive landscape.” Exciting developments are on the horizon for ProgressPlay, including the launch of a new bingo product in September he reveals. Arthouros concludes, “There’s a big future for the industry and for ProgressPlay within it.”


GIO AUGUST 2024 5


Blokotech secures Peru accreditation


Blokotech, a B2B iGaming software supplier, has secured its regulatory accreditation from Peru’s Ministry of Foreign Trade & Tourism. The premier iGaming platform and content aggregator is now positioned to provide its product suite to both sports betting and casino operators in Peru. As the fourth most populous country in South America and after the successful introduction of new gaming regulations, Peru is a highly popular and promising market. Securing regulatory approval will also amplify Blokotech’s reach across the rapidly growing LatAm market with new customers planned to launch in Peru before the year is out. Blokotech co-founder and CEO Salvatore Messina said: “Peru represents a huge opportunity for the Blokotech business and our partners. Being certified as a service provider in Peru consolidates our position within LatAm as a trusted and progressive software supplier.”


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