FEATURE: INTERIOR DESIGN
teams with smart solutions like 3D planners on portable devices enhances in-store
Rather than treating digital and customer
engagement, delivering maximum value from each interaction. With the right tools, sales representatives and customers can collaborate effectively on the same projects that customers began at home, reducing the time spent by sales experts behind a computer screen creating designs. While various strategies, such as visual merchandising and sustainability initiatives, can enhance the in-store
experience,
integrating the latest technology is what really drives growth.
offline channels as two separate things, retailers must combine them to create a seamless omnichannel experience.
Enabling seamless web-to- store experiences with a 3D planning tool
HomeByMe – a Dassault Systèmes brand – offers a dedicated range of web-based 3D retail solutions that caters to evolving consumer demands. They bridge the gap between digital and offline shopping experiences across all stages of the decision-making process.
3D rendering powered in HomeByMe by Dassault Systèmes
Online 3D room planners and retail operations solutions empower customers and sales teams to plan and visualize DIY projects comprehensively, ensuring a rich and engaging customer journey across channels. Product configurators enable customers to customise furniture in great detail, complemented by AR functionality for viewing products within their homes at scale using smartphones.
Since home improvement projects often involve more than just one room, there’s a big opportunity for DIY retailers to secure repeat
3D rendering powered in HomeByMe by Dassault Systèmes
business. In this competitive market, brands need to stand out by keeping customers interested for a long time.
Looking for more ways to get ahead of consumer expectations and set your DIY retail brand apart from the competition in 2024? Explore the new HomeByMe guide – “How Can DIY Retailers Deliver a 5-star Customer Experience?”.
Download the guide now from: https:// discover.3ds. com/a-home- improvement- retailers-guide- to-omnichannel- excellence
LifestyleGarden® confirms new freight deal, offering
multiple cost efficiencies for retail customers LifestyleGarden®, a leading name in the outdoor furniture sector, is thrilled to announce the successful negotiation of a monumental group freight
agreement that promises substantial cost efficiencies for its retail customers. T
his landmark deal, one of significant scope within Europe, is set to be in effect for five years. Its existence is set to significantly stabilise the previously volatile freight costs that have plagued the industry in recent years and will ensure that LifestyleGarden® maintains its competitive edge within a busy and variable marketplace. This unprecedented deal has been secured thanks
to parent company, ScanCom’s strategic position within the sector, leveraging its extensive network and influence to benefit LifestyleGarden®’s operations within the UK. As a result, all products offered to customers for season 24 are covered under this agreement, allowing LifestyleGarden® to maintain competitive pricing despite industry- wide cost fluctuations. In an industry where competitors are forced to include safety margins to buffer against unpredictable freight expenses, LifestyleGarden® stands out by offering consistent and competitive prices. This stability not only shields clients from unexpected price hikes but also positions LifestyleGarden® advantageously as they move into season 25 and beyond.
www.diyweek.net
Paul Cohen, Commercial Director at LifestyleGarden®, said: “We are in a prime position to be very aggressive with our pricing strategies, thanks to the security provided by this freight contract.
While our competitors
grapple with the uncertainties of freight costs, our clients can enjoy the peace of mind that comes with stable, predictable pricing.” The benefits of this deal extend beyond just cost savings. It allows LifestyleGarden® to focus on enhancing product quality and customer service, further solidifying its reputation as industry leaders. Clients can expect the same high standards and innovative designs such as the DuraOcean and Nassau collections which both started important conversations regarding the link between material and social responsibility, now coupled with the added advantage of cost efficiency. As LifestyleGarden® continues to navigate the evolving market landscape, this freight agreement serves as a cornerstone for their growth strategy, ensuring they remain a competitive force in the outdoor furniture market.
Find out more To see more of LifestyleGarden®‘s existing product portfolio, please visit
www.lifestylegarden.co.uk
MAY 2024 DIY WEEK 11
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