NHIW NEWS


NHIW NEWS


FOUR MORE AT


IMPROVEMENT WEEK TIONAL We F


r,, featur Yo


new-style DIY Tr


urther to the launch of the new industry- backed consumer promotion, National Home Improvement Awar eness W


four mor e suppliers have joined the campaign.


Wa


chemicals company Barrettine, seeds ny G


Week, Home and garden


Croydex, and Doulton Water Fi have all come on board as supporters and will be participating with promotions during the campaign. The initiative, which takes place from March 12-18 to make the most of the key selling period ahead of Easter, features the tag line ‘Love The Home ou Live In’.You Live In’. It is all ab inspiring and enabling consumers to get back into home improvement, make more of their garden and outdoor space, or have fun with new-style DIY, craft, and upcycling.Y,, craft, and upcycli The British Home Enhancement is co-or dinating


and garden products company Plants, bathroom accessories supplier ater Filters


It is all about Trade Association


the pr oject and its home and garden improvement dir ector Paul Grinsell said: “W e delighted to see such massive enthusiasm fr om suppliers wanting to support the campaign’s objective of r e-engaging with consumers and driving sales thr ough the whole of the home and garden r etail sector. The website has launched, the consumer media is coming on boar d, the social media campaign has started, and we have wholesalers and r etail or ganisations keen to drive the campaign to consumers.


Grinsell said: “We’r We


SUPPLIERS SUPPORT NA TIONAL HOME


Marketing


materials available to all


are now retail ers and th e


NHIW campaign is really gathering momentum.”


Main sponsors include leading brands, Dulux, Polycell, Hammerite, Cuprinol, Stanley Black & Decker Loctite, Unibond, Solvite, No More Nails, Nitr omors, Fiskars, ERA Home Security Ta


ck & Decker Ta


Frog Tape, T-Rex Ta Flymo,


T- To r,,


y,, Harris,, Duck Tape, Tap


McCulloch,


Universal, What Mor e UK, Tr end Tools, Nilfisk, VitrVi ex, Plasplugs, Homelux and Duracell.


We eek includes all aspe


ape, Gardena, Jonsered, Tr


National Home Improvemen t Week includes all aspects of home and garden improvement fr om trends to techniques and from achievement to enjoyment.


Grinsell at BHETA


For mor e information, contact Paul TA on 0121 237 1130


or email pg@bheta.co.uk


8 DIY WEEK 19 JANUARY 2018


www.diyweek.net


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36