December 2024/January 2025
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EXPERIMENTAL RETAIL
Ohh Deer: A Retail Opportunity for Unique Greeting Cards
O
hh Deer, founded in 2011 by Mark Callaby and Jamie
Mitchell, has quickly become a go-to brand for unique and creative greeting cards. Known for its colourful and quirky designs, the brand collaborates with over 100 artists globally, offering an eclectic range of products that stand out on any shelf. For retailers, stocking
Ohh Deer’s range is a smart move. “We have something for everyone,” says Mr Callaby. “From fun, cat-themed designs to bold neon cards, we ensure our products appeal to a wide variety of customers.” The brand’s collaborations with institutions like the V&A and the Natural History Museum also mean retailers can offer exclusive,
Ohh Deer has launched a collection in collaboration with the V&A
In 2025, Ohh Deer is launching over 500 new products, adding fresh and exciting designs to their already popular collection. “We’re thrilled to be launching so many new products,” says Mitchell. “The V&A and Natural History Museum ranges are set to be a game-changer for us, and we can’t wait for retailers to stock them.”
Ohh Deer offers great
support for its stockists, from dedicated account managers to stylish point-of-sale displays. “Our goal is to make things as easy as possible for retailers,” adds Mr Mitchell. “Whether you’re a small shop or a larger store, we’ve got you covered.”
With global appeal and a strong presence at trade shows, Ohh Deer
offers retailers a chance to stock something fresh, creative, and unique, making it a valuable addition to any range.
The brands collection with the Natural History Museum is a ‘game-changer’
Piglet in Bed: A Fresh Approach to Bedding Trends
s we head into 2025, bedding trends are continuing to evolve, with bold patterns, vibrant colours, and high-quality materials taking centre stage. Piglet in Bed, a British bedding brand founded in 2017, is perfectly positioned to showcase these trends. Founder, Jessica Hanley, shares insights into what’s driving consumer choices in bedding right now and how Piglet in Bed is staying ahead. Bold Patterns and Bright Colours At the forefront of bedding trends
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are bold, eye-catching designs. “Our customers are embracing bold stripes and playful patterns, with our Pembroke Stripe collection now our bestseller,” says Ms Hanley. “We’ve seen a huge surge in demand for vibrant, mix-and-match styles, as people look to express their personality through their home décor.” This trend ties into the rise of dopamine decorating, where people are opting for spaces that bring joy and energy. Floral patterns are also making a comeback. Piglet’s Spring Sprig designs are timeless, but we’re giving them a fresh twist with vintage- inspired prints,” Ms Hanley adds. Linen’s Continued Popularity When it comes to materials, linen
remains a strong contender. “100% linen is still a top choice for bedding because of its breathability, durability, and timeless appeal,” says Ms Hanley. “But we’re also seeing a rise in linen blends. They’re more affordable and still give that same classic look, but with a softer feel.”
Colour Trends: Earthy Hues and Playful Pops Colour trends this year are leaning towards earthy tones and soft blues. “Dark greens like our Fern Green bedding add depth and warmth to a space, while our Pearl bedding offers a neutral, calming look,” says Ms Hanley. But it’s not just about muted tones – bold reds are also gaining traction. “Our Sandstone Red Pembroke Stripe bedding adds a playful, unexpected pop of colour.” Looking Ahead: What’s Next? For retailers, the demand for high-
quality, sustainably sourced bedding is clear. As consumers continue to embrace bold patterns, vibrant colours, and timeless materials like linen, Piglet in Bed’s diverse range of products is poised to meet these commitment to comfort and quality makes it a strong contender for your bedding offering in 2025.
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