EXPERIMENTAL RETAIL
December 2024/January 2025
housewareslive.net
How to make the most of your store
The Shop and Display Equipment Association has provided its top tips to
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losing existing customers or missing a valuable sale and have certainly Setting up a shop is not an option these days. The competition is
vast, the sophistication and demands are intense and to make matters worse, the continued depressed economic climate means consumer
Top tips
• Branding is vital – whether you are an independent, or multiple chain heritage and outlook.
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retailers that use dramatic, theatrical lighting within very dark stores as
when necessary, will win every time.
the products in which they specialise.
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