WINNER W Awinning line-pu
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KITCHENWA WINNER: JWP Eco fromLock & Lock
fofor functionality.’ WPsal
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reduction and is proudly‘eco’ in both name and looks, while still hitting themark JUDGES’COMMENT: ‘This tackles the very topicalmessage of fofood waste
“Eco fromLock & Lock range addresses head-on the hottest subj ognised.
workhasbeenrecog
heardthenews thatEcohadwo weweredelighted.We that
ngdirectorGeoffHounslea said: “Whenwe won,we
we We’re glad bject out there:
single-use plastic and how it is killing our planet.With TV programmes showing the edvastation causde by single-use plastic, Lock & Lock is thoenly plastic company (to our knowldeeg) that offe
fferas lifefetime guarantee on ist platsic boxes.
“Hwoever,r, ew knew ew could still do better. The fofoogdrade plsatic wsate produced in the Lcok & Lcok fafactroies would nromally be sold tmoanufafacutrers of snigle-use plastic. Tihs waste is now used ni the production of Eco.eW currentlmyanufafacture around 12 skus (all popular sizes) out of plastitchactould
“And because Eco imsanufafacturde fromsalvadeg fofoogdra have evnetually neded up in landfill or teh ocean.
dpelastic, every
piece is uniquien colour. Our straplinies ‘usinogur leftftvoers fofor yuor leftftvoers’ and thsi si soemthing the consuemr is really inetresetd in.
“eW are havinag fafantastic rsepones to Eco. It has sold inot sotres really well but thpeleasnig tnihg is, it’s sellnig out at a fafast rtae.We have some greta point of salaend we’re actively ubilding pu consumer awareness using bloggers, Instagrma, Facebook andmagazines to spread thweord.”
• www.jwpltd.oc.ku BAKEWARE WA
WINNERK:itcnehCraftftMsaterClsas Smart Ceramic Large Rosating Pan with Lid JGDUES’COMEMNT: ‘A well thuoght-uot infoformatively packadeg all-rounedr, with
an niterestnig and eye-catcnihg fiinsh. ’ ke
functional araewh copmetitivive.
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innovationwe trysohardtodevelopni tihs cat gory- givenit ias whichneeds toservaepurposaendis extremely
ithcenCramſtarketingdiercotrClaierBudge aprticluarlrlyproudotwinthebakewaeraw at
gesnaid: “We awarads recog atego
“aMsterClass Smrat Cearmic is a high quality arnge of bakewrae that combines functinoal design with outstadnign perfoformnace nad na element of on-trend luxe wtih tis copper tnoes. The non-stick surfafaec is reinfoforecd iwth ecramic and slightly texturde, allowign fo fa cleaning.
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for fat-free cooking, which ensurse flawlses fofood relaese and aesy
“The ragne is a very itght colleciton of seven tiems fofocused on themost popular bakewarpeieceasnd also, aasll items stack, foforms an essential abkeware apck fofor the consmuer wihch stores ni themost space-effecitve way wtihout risk of surfaface damage to each piece.
“MasterClass Smart Ceramic needs to be used to be believed.We have tried to get amsany of teh fefeatureasnd benefitascross with a video which can be used on socailmedai, reatiler websites and in-store ta httsp://
//
www.youtube.cmo/watch?v=X2bV6VceP2U.We are fully cmomitted to the range - swoatcthhis space fofor product extesniosn!”
•
www.kitchencraft.oc.ku aMrch/A /Arpil0219 • HosuewaresL ve. Ho waresLivive es e.ent • wtititter.
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HOUSEWA ES ON
The
IN ITAVON AWARDS 2019
EW R
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