Clipacore Advert 88x130mm.pdf 1 08/09/2025


ADEY BACKS BREAKTHROUGH UK FACILITY TO CLOSE THE LOOP ON RARE EARTH MAGNETS


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DEY has supported the University of Birmingham in the offi cial opening of a breakthrough,


commercial-scale rare earth magnet recycling facility at Tyseley Energy Park. The project sees short-loop recycling processes for rare earth magnets, used widely in heating, become a reality after nearly fi ve years of research and collaboration. Rare earth metals and magnets are used across heating, energy and clean technology applications but face increasing scrutiny due to their environmental impact and supply-chain volatility. In 2024, rare earth elements for magnets were placed on the UK’s critical minerals list due to their essential role in green technologies coupled with the lack of a domestic supply. Since 2021, ADEY has supplied the project, led by HyProMag Ltd, with magnets for recycling and contributed practical testing to help ensure that magnets produced from recycled materials meet the performance and reliability standards required in heating system applications, such as magnetic fi ltration. By contributing real-world testing feedback, ADEY’s involvement has helped ensure the development of a recycling process which refl ects the reliability, consistency and performance standards required in HVAC environments and other use applications. Adrian Weichart, R&D director at ADEY said: “The opening of the rare earth magnet recycling facility in Tyseley marks a signifi cant milestone for the research programme and highlights the importance of collaboration between academia and industry in exploring potential pathways for material reuse and lifecycle carbon reduction.”


Chris McDonald MP for Stockton North opens the rare earth magnet recycling facility


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INDUSTRY NEWS 09:50


APPOINTMENTS


LOCHINVAR ANNOUNCES KEY ACCOUNT MANAGER POSITION


Lochinvar has announced the creation of the key account manager role and Tom Bailey’s appointment into the position. The role is new to the business and will help to provide dedicated support and


service to larger customers with multiple sites as they continue to seek innovative decarbonisation solutions. The key account manager position was created as Lochinvar has experienced growth in large customers with substantial property portfolios. The sustained demand for water heater replacements and decarbonisation solutions continues to be a driver for estate managers and the creation of this role further strengthens our service capability for these customers and the solutions we can off er. Commenting on his new position, he said: “I am thrilled to be joining the team at Lochinvar as key


account manager. Lochinvar has a long-standing reputation for innovation and excellence in the HVAC industry, and I am eager to contribute to that legacy.”


NEW COO AT GENERAL HVAC SOLUTIONS


GENERAL HVAC Solutions UK has announced the appointment of Phil Baker as its new chief operating offi cer.


Phil is taking up the post at a time of positive momentum, working


alongside the existing leadership team to support the continued growth of the business and its long-term strategic direction within the UK HVAC market.


Phil said: “GENERAL HVAC Solutions UK has


a strong heritage and a clear direction, built on many years of expertise in the HVAC sector. My focus is on building on that success, supporting our partners, strengthening our internal capabilities


and ensuring we are positioned for long-term, sustainable growth.”


GEORG FISCHER APPOINTS NATIONAL SALES MANAGER


Ben Bellward has been appointed national sales manager – fi eld sales team at Georg Fischer, following his successful tenure as regional sales manager. Ben has over 11 years


of experience within the business, having led one of the company’s most successful sales areas while developing strong relationships across his region and with valued partners. More recently, Ben has also played a key role in supporting and developing the sales strategy. Commenting on his appointment, Ben said: “In my


new role, my focus will be on growing the business through a solutions-led approach — developing our GF product portfolio, strengthening national MEP accounts, and ensuring our teams are fully equipped to sell the breadth and value of our product ranges.”


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