Digital Printing The Label Centre installs digital hybrid press
that would allow us to print and finish inline, we then looked at the other factors that were important to us as a business,” continues Bryan, “naturally, the quality is a priority - but we also had to consider the footprint of the machinery.” “We were looking for a supplier that
would offer exceptional service and treat us as an individual,” Bryan comments. “Focus ticked all the boxes for us as we were keen to work with a family business, such as our own. It was also good to support British manufacturing with not only the press coming from the UK, but the digital inkjet system from Cambridge based Industrial Inkjet. We already had a relationship with Focus as we have the Proflex and two Reflex’s in operation so knew we could expect a high level of service and have confidence in the reliability.” Antony Cotton, sales manager for Focus
the Dflex digital hybrid press from Focus Label Machinery Ltd.
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Established in 1999, the family owned business has continually invested, to grow the business, but this - their biggest investment to date - coincides with their 20th year in the industry. With a variety of print and finishing equipment, narrow web and wide format, The Label Centre is capable of producing most labelling requirements. However, they are renowned for their short run work, servicing the durable industrial labels industry. Opting for a 250mm width, with inkjet
white as well as CMYK, the installation is the culmination of several years of research once it became clear the next major investment would be in the digital market.
K label printer, The Label Centre, based in the West Midlands, has become the latest company to install
“It became clear the market was
changing”, states managing director Derry Bryan, “not only were runs getting shorter, we were being asked to produce more complex artwork. There is a base of work we can migrate over from not only our flexo press but also the wide format. The majority of the jobs however will be new work as this investment opens up a wide range of opportunities for us.” A toner-based machine was quickly ruled out, as inkjet continues to improve all the time, with the ability to print on most materials being a major advantage. “We were not restricted to a fixed width of material which is the case with toner-based systems – particularly important when considering special materials,” comments Bryan. All that remained was to find a UV inkjet system that would work best for their requirements. “Once we decided we required a system
Label Machinery adds, “We are delighted that The Label Centre has chosen Focus for this important investment. Although this is an existing customer, we worked hard on making sure that the Dflex was the right fit and would be suitable for the range of work they need to produce on the press. Extensive print trials and sampling were conducted at our Technical Development Centre, using a range of substrates and customer-supplied artwork files to ensure that we achieved the high-quality results required.” Small volume orders, variable data and images can be easily handled with the Dflex Inkjet system. Four colours, plus white, are possible with current production speeds of up to 50 mts/min. Available press width formats are 250mm or 330mm. Ink Jet technology combined with a flexo print station and full options labels can now be printed, coated & converted in line with no fuss at the press of a button.
labelcentre.co.uk
new releases. The latest release from the series is ‘Bocktoberfest,’ which is a rich German-style doppelbock. The compelling series is exclusive to independent retailers. The Label Makers’ new nine labels for the series to-date, have been produced in relatively
Digitally printed labels offer style and substance T
he Label Makers has produced a range of striking new labels for a special release beer series by West Yorkshire-based Vocation Brewery. Noted for making bold statements with their modern brews, the craft brewery is giving traditional beer branding a wide berth, in favour of some vibrant designs to match the liveliness of their
low volumes of between 2,500 and 4,000 units for each can design. Alastair Fielding, key accounts manager at The Label Makers, says: “It has been great to work with these playful and vibrant designs. The labels have been printed digitally to achieve a quick turnaround to accommodate the short lead-time and limited volumes of this monthly range. “The labels were finished on the AB Graphic Digicon Series 3, creating a mix of tactile finishes and cementing the quirky yet fun nature of the products. High build screens and spot gloss varnish finishes have been used to give the completed product added value and a heightened experience for consumers.
thelabelmakers.co.uk convertermag.com November 2019 23
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