Luxury Packaging


Rising demand for metallic and glitter films K


DX, manufacturer of thermal laminating films has introduced dedicated UK stock of its speciality


Glitter and Metallic films – ideal for luxury print and packaging, gift tags and cards, boxes, POS and book covers. Premium Brushed (Gold/Silver/Copper)


gives a textured, stainless steel look and finish, the surface shows a very distinctive eye catching effect. Premium Metalised (Gold/Silver) gives a metallic lustre, reflective and mirror like surface and Premium Glitter (Silver/Gold) thermal films have a uniformed glitter surface effect similar to metal sand blasting. The films are designed to be laminated


directly to the printed board and then printed using offset UV and converted separately. The surface is also highly suitable for UV varnish, embossing and foil blocking for maximum impact. The Premium Glitter film will not drop particles, and gives a non-


directional, uniform glitter effect which allows smooth running and eliminates production issues associated with ‘shedding’ of traditional glitter. Laminating films are available in bespoke sizes with sample rolls available in 440mm and 630mm widths x 200m, ideal for shorter runs, one off orders or trial product testing and customer samples.


Thermal laminating film producer KDX launches its stock of specialty films Michel Diruy, general manager at KDX


Europe, comments: “These laminating films can really add distinction to print, luxury packaging, boxes, book covers, stationery, bags and POS. “And by expanding the range of finishes


customers are telling us they are getting vital differentiation from their competitors who may only offer more traditional gloss and matt finishes. Now we stock these products for the UK we are able to offer next day delivery and support customers with trial rolls; all backed up by our UK expertise and sales support team.” KDX has direct routes to market in the UK


and Europe and are supplying printers, finishers and converters directly in these areas. They have European warehousing and logistics set up for next day delivery within the UK.


ukdxeurope.com


industrial, household and personal care sectors, is now incorporating eye- catching, premium effect pigments into its printing, to offer brand owners stand- out, creative packaging. Ideal for luxury cosmetic, alcohol,


confectionery and personal care brands, the multi-dimensional effect pigments enable Hamilton to deliver a completely bespoke appearance label. From a subtle shimmer to glittery sparkle, the pigments can create a unique tactile design feature or replicate products in print – make-up, for example. The pigments will support brands drive


product sales through enhanced shelf presence in a crowded and competitive retail landscape. Paul Larkin, operations director at


Hamilton Adhesive Labels, says: “These special effect pigments take brand


10 November 2018


All that glitters is gold Hamilton Adhesive Labels H


amilton Adhesive Labels, manufacturer of multi-colour labels for the food and drink,


communication and identity to new heights, bringing a novel, sensory experience to the consumer thanks to a label that has a completely unique finish. “Providing iridescence and movement


in changing light, labels containing the pigments will wow the consumer and allow a brand to stand out from others on the shelf. With brilliant depth of colour, the pigments give a striking appearance to any pack. “Harnessing our technical expertise, we


are responding to brand owner needs in terms of delivering something completely new and exciting for the labels market.” Recently, Hamilton’s technology was


recognised for a top industry award. Crystal London Psychedelic Print label was shortlisted in the promotional print category at the prestigious FlexoTech Awards, held in October.


uhamilton-labels.co.uk convertermag.com


adds a touch of sparkle to packaging brands


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