PACKAGING
The future of plastic packaging
Leading market analysis company Market Research Future explores the impact on the plastic packaging market as the sustainability trend rises
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ompared to various packaging materials, the preference for plastic packaging has been rising worldwide, since plastic packages are easier to manage and are lightweight. Likewise,
even renowned manufacturers are shifting toward plastic packaging given the lower production cost. Plastic containers have gained high importance in various industries like cosmetics, pharmaceuticals and beverages, and food. Innovative filling technologies along with the introduction of heat- resistant packaging materials have given way to many possibilities in the market. While the popularity of PET bottles is quite apparent, cosmetics, beverages, detergents, and sanitary products are mostly available in polyethylene (PE) bottles. The European Union is working on transforming the plastic industry with its focus on circular economy principles. The Plastics Europe 2021 report suggests that in 2020, nearly 11.5 million tonnes of post-consumer plastic waste was gathered and recycled outside and inside Europe.
FACTS ABOUT PLASTIC DUMPS WORLDWIDE: • The population in India is around 1.2bn, out of which around 0.43% makes use of a plastic packaged water bottle, almost every day. Every day, around five million bottles utilised in mineral water packaging are sent to bins.
• Every nation around the world consumes around 7bn units annually. • The disposal of plastic bags counts over 500bn every year but less than 2trn. This means 1.6 million disposals almost every minute.
• An average family of four accumulates almost 60 plastic bags in only four trips to grocery stores.
WHY ARE PLASTICS GAINING IMPORTANCE IN THE PACKAGING INDUSTRY? Plastics are in great demand for various benefits they provide, including; Durability – The presence of long polymer chains in plastic raw material makes it tough to break, which means high durability. Hygiene – Plastics packaging is considered the best for packaging
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of medicines, pharmaceuticals, and foodstuffs. It is usually filled and then sealed with no need for human intervention. The materials utilised, plastic raw materials as well as additives, cater to every food safety legislation at European Union and national levels. Security – Plastic packaging is developed and utilised with child- resistant and tamper-evident closures. The pack’s transparency allows the users to assess the condition of the content before the purchase. Safety – Plastic packaging remains shatterproof without fragmenting into hazardous shards even if dropped. Freedom related to design – The properties of plastic materials along with the various processing technologies used in the packaging sector, ranging from thermoforming to blow and injection moulding, facilitates the manufacturing of a countless number of configurations as well as pack shapes. In addition to this, the expansive lines of colouring options along with the ease of printing as well as decoration support brand recognition and give information to the consumer. Light weight – Plastics packaging products boast of considerably low weight while still being sturdy. Therefore, the items packed using plastics can be easily lifted and handled by the consumers as well as personnel within the distribution chain.
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