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Exterior Lighting


“Smart exterior lighting off ers homeowners the ability to monitor their home anywhere, any time, in any light conditions, for complete peace of mind.”


range of high-quality external lighting products, such as fl oodlight cameras, will ensure that your customers are off ering suffi cient security solutions to combat this threat.


What types of smart exterior lighting are available?


More recently, smart exterior lighting such as Yale’s Floodlight Camera, have come onto the market to off er homeowners the ability to monitor their home anywhere, any time, in any light conditions, for complete peace of mind. When investing in this growing product area, opting for designs that off er a powerful high lumen fl oodlight, live feed, real-time notifi cations and HD video footage will ensure


that homeowners can keep a close eye on their property no matter what time of day. With leading models also opting for a loud built-in siren and two-way talk functionality, fl oodlight cameras are well placed to be prioritised in stores at this time of year as the evenings draw in. Another cost-eff ective solution to consider investing in at this time of year are smart cameras. High quality options, such as Yale’s All-in-One Camera, often come with a built-in security light to deter intruders and allow homeowners to not only monitor their home, but ensure the property stays well-lit during the darker nights.


What do security experts recommend to protect homes during this vulnerable period?


When looking to maximise on this product category, you should consider off ering high- quality models with a powerful light and HD camera capabilities for clear, crisp footage and for full home monitoring, day and night. Consumer insights reveal that they are more likely to pay nearly £350 more for a home with this type of security, ensuring a healthy stock of this product category will help wholesalers to maximise on this opportunity.


With home security getting smarter and homeowners looking for new ways to protect and monitor their homes from anywhere in the world, now is the time to consider adding smart exterior lighting products to your inventory. Consumers are willing to spend on kitting out their homes with security products to off er them peace of mind and convenience, and with traditional exterior lighting options advancing, this is the perfect opportunity to capitalise on what’s set to be a particularly profi table period.


ewnews.co.uk October 2023 electrical wholesaler | 27


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