InstallationNews
Customers Reap the Rewards of Carl Kammerling International’s Quantum
Since signing up in July, customers have been enjoying the long-term benefits of signing up to the innovative Quantum Business Development Programme, working with CKI to grow their hand tools and storage business.
development in one unique scheme, Quantum continues provides four key elements to customers: New Products; Range Deals; Trade Price Promotion and a Customer Support Package – all offering fantastic opportunities for sales growth. Two examples of how Quantum’s elements are producing new selling opportunities took place at major wholesaler, CEF, whose Bournemouth and Stourbridge stores have improved their displays to great effect. In Bournemouth, the C.K backing
D
boards, available from CKI, made such an impact that the branch extended their hand tool display from 2 metres to 6 metres, to help drive sales of high ticket, high
esigned to combine all aspects of business
Stores Manager at CEF
Bournemouth, Aaron Moss commented: “In the past C.K products were on sale, but were split across the fixture and in no particular order. But thanks to Melanie Gilliatt- Haigh from the CKI Sales team, who has been advising us, we have been able to tidy up everything and create really good stand out for C.K tools in- store. In fact, we are probably selling 25% more C.K tools as a result of the backing boards – it’s perfect for us really.”
Will Sheridan with Luke Young
volume and high margin products. The backing boards also helped to category manage all the different C.K sub ranges and create a display where items can be quickly identified and selected.
A similar success story took place at CEF Stourbridge, when Assistant Manager Luke Young went from selling very few tools to at his branch to not being able to keep the products on the shelf! Luke also decided to add extra impact in store by taking on a 1m C.K backing board display, which has been
Instore display at CEF Bournemouth
another important factor in driving impulse sales. Will Sheridan, Territory Sales
Representative for CKI commented: “Quantum has proved a real winner for CEF Stourbridge, by giving them the opportunity to extend their range with some exciting new products. This, in turn, has created lots of new interest and selling opportunities amongst their customers.”
carlkammerling.com
CP Electronics helps halve power consumption in famous Lithuanian brewery
A partnership with a Lithuanian lighting company and CP Electronics has helped a famous brewery save over 50% of its energy usage. The UK’s leading lighting control specialist supplied luminaire mounted PIR sensors, allowing the drinks manufacturer to have complete control of the lighting, even when workers aren’t in the working area.
T
he brewery in question is owned by Volfas Engelman in Kaunas, the second largest city in Lithuania. Volfas Engelman itself
belongs to the Finnish ‘Olvi’ corporate group, which is the third largest beer and non-alcoholic beverage producer in Finland. The brewery came to ECOLIGHT, an OEM partner of CP Electronics, for help with refurbishment. With new drinks frequently being created and trialled, the brewery’s lighting needed to adapt to reflect the flexibility of the factory floor while still being efficient and effective. Over 360 old-generation 2x58W luminaires with T8 fluorescent lamps were
replaced with ECOLIGHT 65W LED luminaires. In this instance, over 80 of the lights were equipped with batten mounted PIRs with photocell from CP Electronics, which each controlled 3-4 neighbouring luminaires. To accommodate the varying installation heights, ECOLIGHT used CP
Electronics’ EBMPIR-MB-DD and EBDHS-MB-DD sensors. These side-mounting PIR presence detectors have been specifically designed for mounting onto either batten or box style industrial luminaires. They also allow retrofit upgrades to existing lighting systems. The EBDHS-MB luminaire mounted high bay PIR presence detector range
provides sensitive high-level detection over a large area. These detectors are ideal for high bay, high level lighting control in demanding areas at increased mounting heights – such as warehouses and factories.
14 | electrical wholesalerDecember 2018 Tomas Pukas, Managing Director
of ECOLIGHT, commented: “After our installation, Volfas reported a significant light level improvement in all premises, while power consumption had decreased by approximately 50%. “Using CP’s detectors gave another 20-30% energy saving on top of this 50%, depending on the activities taking place at the time. This resulted in a huge cost saving for the business and they were very impressed with the work that was done.” Martin Allcock of CP Electronics
added: “We’ve worked with ECOLIGHT since 2015 when they began to regularly sell our detectors. Many of their customers have praised the technical quality of the products. To learn more about CP Electronics’ OEM offering please visit:
cpelectronics.co.uk/oem-lighting-controls/.
ewnews.co.uk
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