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Promotion


Makita’s battery promotion To celebrate the launch of its new XGT 40V Max battery platform, leading power tool manufacturer Makita UK, is offering end users the opportunity to claim a FREE 40V 2.5Ah battery with selected XGT product purchases via a brand new redemption scheme.


T


he battery promotion entitles end users to claim a free 40V 2.5Ah lithium- ion battery with purchases of selected


products within Makita’s new cordless 40V XGT range. The selected products must include the suffix ‘GD101’, ‘GD102’, or ‘GD103’ and be purchased by your end user customer before the 30th September 2020. The promotion offers retailers the opportunity


to incentivise sales of the new Makita XGT range, whilst providing added value to the end user as a cost-effective way to expand their capabilities with XGT - a genuine solution for high demand, industrial applications. Once a qualifying XGT ‘GD101’, ‘GD102’, or


‘GD103’ product has been purchased within the promotional period from an authorised Makita dealer, the end user can then claim their gift within 28 days of purchase, via a dedicated microsite and simple process. End users will need to submit their details and proof of purchase and on successful


Product News b2b.store brings accessible digital


winning a host of industry awards including Best App Developer (The Appsters), Rockstar Development Team and Retail and E-commerce Innovator of the Year (The Techies) and developing Bestway’s wholesale app, which was awarded Best Supplier of Technology by The Grocer. b2b.store offers electrical distributors a fully- branded online ordering capability within 24 hours of receipt of product file. Rob Mannion, CEO of RNF/b2b.store, said:


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“Mobile ordering has become a key growth channel in wholesale due to the ease with which it allows customers to manage and place orders on the go, effectively putting the store in its customers’ pockets.


18 | electrical wholesalerAugust 2020


2b.store is the new freemium offer from RNF, which initially made its name in the food wholesale sector,


commerce to electrical distribution sector A multi-award winning digital commerce team RNFhas launched a free wholesale- specific eCommerce platform that works across mobile, desktop and tablet for electrical wholesalers looking to grow their business digitally or create new routes to market.


reducing errors and enabling non-contact payment - a particular benefit in this new Covid- 19 world.” To get online, b2b.store customers simply need


b2b.store works seamlessly across mobile, table and desktop. All a distributor has to do is send a link to their customer and they can start placing orders. It also enables customers to research products and place orders at a time and place to suit them, boosting basket sizes,


to provide a customer and product files in csv format and the app can be live in just 24 hours. Customers looking for greater functionality will be able to upgrade their plan to include certain premium features, such as barcode scanning, in- app advertising, product placement and a basket builder, which means customers can create lists and favourites for quick re-ordering. These four premium features are also being offered free for 60 days.


For more information about b2b.store, visit www.b2b.store or for more information about bespoke mobile ordering apps, visit www.rnfdigital.com


ewnews.co.uk


application, they will receive their free gift after 30 days. Kevin Brannigan, Marketing


Manager at Makita UK, said: “We are delighted to release a new redemption scheme that celebrates the launch of our new XGT 40V Max battery system. With XGT, end users experience the same high power associated with mains-powered corded machines, but with the increased flexibility of cordless, making XGT the ideal solution for high demand, industrial applications. “The redemption scheme provides end users with a cost-effective gateway into the new 40V XGT system, whilst providing our valued retail partners with an opportunity to offer increased value to end users, whilst we take care of all the logistics.” Makita is running a consumer awareness campaign to promote scheme and is


More power to you with


encouraging retailers to promote their participation by sharing, reposting and retweeting Makita’s redemption alerts on Facebook and Twitter, using #MakitaRedeem.


For more information on the promotion, a full list of qualifying products and terms and conditions, visit www.makitauk.com/redemption or contact your local RSM for more details.


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