Display Technology
Transforming privacy: The future of embedded display technology in securing sensitive information
By Paul Treichler, head of marketing, Rain Technology
A
s the digital landscape becomes ever more interconnected, privacy concerns are escalating at an alarming rate. With the
rise of data breaches, identity theft, and enterprise fraud, the security of personal and organisational data is under constant threat. The increasing mobility of today’s workforce — employees no longer confined to offices but working remotely, on the go, and in public spaces — has exposed a new vulnerability: sensitive information being exposed to prying eyes in places where security is difficult to control. Shoulder
36 February 2025
surfing, visual hacking, and other forms of physical data theft are now everyday risks. In the U.S. alone, identity theft cost consumers over $10 billion in 2023, highlighting the urgent need for better safeguards. For organisations, the challenge is even greater. IT departments must balance the protection of sensitive information with the need to collaborate and maintain regulatory compliance, all while dealing with a rapidly evolving threat landscape. Particularly in high- stakes sectors like defence and government, agencies are under increasing pressure to implement stricter controls to protect their data. New requirements for government
Components in Electronics
vendors such as CMMC compliance standards further articulate specific actions that must be taken in order for these vendors to remain suppliers. As threats to personal and organisational privacy continue to mount, it is clear that traditional security measures are no longer enough.
Enter the next generation of embedded display technology, namely switchable privacy, which offers automated privacy for any display from mobile devices, laptops, kiosks and monitors to point of sale (POS) and ATM terminals. This revolutionary approach provides a robust and configurable solution that can be triggered by hardware or software,
capable of meeting the diverse needs of both enterprises and individuals in an increasingly mobile and connected world.
Current privacy solutions: stick-on
The current industry standard for protecting sensitive information displayed on screens or devices is a stick-on privacy film, a market valued at over $1 billion. While these solutions provide some degree of privacy, they come with several limitations and have proven inadequate in fully addressing the need for robust enterprise protection without other significant compromises. Privacy screens can
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