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ak Brown, CEO McLaren Racing, said: “We’re proud to welcome Schneider Electric as our Official Energy Technology Partner. This partnership builds on a strong foundation and reflects our shared commitment to innovation and energy efficiency. By combining Schneider’s expertise in energy technology with McLaren’s pursuit of performance, we’ll explore new ways to make our operations smarter and more efficient.” Olivier Blum, CEO Schneider Electric, said:
“Racing is one of the most challenging environments to demonstrate the value of advanced energy and digital technology. McLaren Racing pushes every system to its limits, which is exactly where our expertise in performance, reliability, and efficiency makes the difference. We’re proud to become the Official Energy Tech Partner of McLaren, providing energy intelligence they depend on, both on and off the track.” Together, Schneider and McLaren Racing will develop and deploy energy technology that
SCHNEIDER ELECTRIC HAS PARTNERED WITH MCLAREN RACING AS THE ORGANISATION’S OFFICIAL ENERGY TECHNOLOGY PARTNER Z
world or back at base at the McLaren Technology Centre in Woking, UK. At the heart of the partnership is a shared culture rooted in data intelligence, accelerated innovation, and engineering excellence. Schneider and McLaren Racing will build on their supplier relationship spanning more than 20 years, solving hard energy problems where performance and consistent running are non- negotiable.
This will include optimising existing assets in and around the wind tunnel, manufacturing facilities, IT data centers, and beyond with resilient systems to reduce energy consumption, enabling electrification through advanced energy technologies, and leveraging digital twin technology to create data insights to enhance efficiency and sustainability.
enables peak performance in the most demanding environments, whether it’s delivering robust power solutions trackside at race circuits around the
https://www.mclaren.com
radie influencers could play an increasingly important role in inspiring the next generation of construction workers, according to new research from Barratt Redrow. More than half (58 per cent) of Gen Z are now watching trade, DIY and building content on social media, highlighting the growing visibility of skilled careers online. To better understand this trend, Barratt Redrow
surveyed 2,000 young people aged 13–28 about their attitudes toward apprenticeships, university and careers in the skilled trades.
From social feeds to
career conversations Construction engineer and TikTok creator Kerem Coskun is one example of how online content is shaping career conversations.
Sharing day-in-the-life videos from building sites with his 17,000 followers, Kerem’s comment section regularly features detailed career questions, such as: “What school pathway do I take to become a GQ?” “Planning a career change to get back into construction as an engineer, would appreciate any guidance/advice?” “The roles for site manager and site engineer sound similar, can you differentiate them please?” Kerem is one of thousands of creators posting under #TradiesofTikTok, a hashtag featuring more than 47,000 posts showcasing life across construction and skilled trades. Chris Bailey, Group Skills Development Manager at Barratt Redrow, said: “When young people watch someone their own age learning a
electricalengieneeringmagazine.co.uk
trade, solving problems and taking pride in the results, it suddenly becomes real and relatable. Seeing that journey helps them imagine their own.”
Apprenticeships compete with university
Nearly half (48 per cent) of Gen Z would be more likely to choose an apprenticeship over university, according to Barratt Redrow’s research. Interest in apprenticeships is being driven by a desire for hands-on work (40 per cent), and the opportunity to earn from day one (37 per cent).
Skilled trades are also increasingly aspirational, with 46 per cent of respondents saying they view them as the most desirable career path. Good pay (46 per cent), work-life balance (35 per cent), taking pride in their work (30 per cent) and job security (24 per cent) are Gen Z’s top career priorities. Reflecting this demand, Barratt Redrow recently announced 207 new apprenticeship vacancies, offering young people the chance to earn while they learn and progress into long-term careers in housebuilding.
https://www.barrattredrow.co.uk ELECTRICAL ENGINEERING • MARCH 2026 5
TRADIE TIKTOK COULD PLAY GROWING ROLE IN GEN Z CAREER AMBITIONS, SAYS HOMEBUILDER T
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