FRANCHISEFOCUS


This is evident in the new design, which sees clubs split into various training zones. An open-plan layout provides


a welcoming and contemporary environment for its members. In line with the brand’s evolved look and feel, the design changes are in response to the soaring popularity of functional training, a type of training that increases flexibility, coordination, balance, and posture using a range of equipment associated with daily activities. The Anytime Fitness franchise


model allows both single and multiple site ownership and offers significant earning potential in the growing fitness sector, which is currently worth around £5billion. From the moment they sign their


franchise agreement, business owners are given access to expert support and business advice from Anytime Fitness’ in-house team and an impressive network of leading partners. This provides access to competitive financial rates and commercial terms due to established partnerships with banks, property agents and fitness equipment providers. Anytime Fitness offers the most comprehensive support structure and training programme available to franchisees in the fitness sector. From the second a franchisee joins the network,


Anytime Fitness’ growing new openings and development team works closely with new franchisees to help find them the perfect site for their new club. The opening process is overseen by a dedicated presales manager, helping franchisees capitalise on the all-important presale period and open with as many members as possible. The support never stops and after successfully opening their doors, franchisees work with one of the dedicated Franchise Performance Coaches (FPCs), who have all operated health clubs at a senior level. Their ongoing coaching helps franchisees to run successful, profitable health clubs and maximise all revenue opportunities available to them. People are attracted to Anytime Fitness’


model due to its fixed franchisee fee and lean staff structure to maximise profit margins. With franchises in other sectors requiring significant marketing to secure repeat custom, Anytime Fitness members provide long-term loyalty and an average stay of over 19 months. Anytime Fitness is looking for potential owners who are passionate about improving the health of


“Significant earning potential in the growing, £5 billion fitness sector”


the nation and making a difference in people’s lives. It has a broad


selection of


franchisees with a range of different backgrounds. Fitness experience isn’t compulsory and many of its franchisees choose to employ an experienced club manager to run their club. The club manager oversees the day-to-day operation of the club, with the role including sales, managing staff, ensuring the club is safe and clean and greeting members and prospects. With joint venture opportunities and funding support available from major banks, you could be closer than you think to owning your very own health club. For anyone considering becoming an Anytime


Fitness franchisee, attending a free Discovery Day provides the chance to meet senior, executive members of the team and find out more about the opportunities available and the profit potential of owning an Anytime Fitness health club. After being onboarded to the network, new


franchisees attend a comprehensive three-day training course at its support office, including meeting the CEO. The three days are divided into three key aspects of initial club ownership: commercial and property training, preparation for presale and sales for presale. 


ANYTIME FITNESS Fitness 0330 332 2361 antimefitness.o.uonagm onagmantimefitness.o.u


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Investment level: £100k+


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