COVER STORY


ith over 32,000 cleaning businesses in the UK all vying for a slice of the market, this forward-thinking business owner decided to take action,


and has now reached over double the industrstandard profit margin and a 650% increase in turnover. Action Coach Mitali Chopra (pictured


elo as ored it ue urfitt Managing Director of Integrity Cleaning, since October 2018. As a natural entrepreneur, he wanted to grow the business quickly and become the biggest and best in the Greater London area. or te first nine monts grot as impressive – but, not one to rest on his laurels, Luke simply wanted more. ue tells te stor Te first lient I secured was a hotel, which gave us a contract of over 120 hours a week. With tat  gave five moters and a fater employment and that was just the beginning. As things started to build momentum and an increasing number of clients came on board, I realised  reuired some refinement to m business operations. I’d established my foundations and I had big dreams – I just needed someone to point me in the right direction. “I went to an ActionCOACH seminar with Mitali Chopra, where she opened up my eyes to business coaching. I think a lot of people would be apprehensive to have someone come into their business and make suggestions for change, but I knew this was the way for me to take things to the next level. I arranged a one-to-one meeting with Mitali to discuss the work that we would do together.”


Opening up my eyes “Mitali understood everything I wanted to achieve from our sessions – I required a more robust structure, stability, a sense of order and to be held accountable for my actions. She spoke clearly and concisely i  appreiated. Te first tings e focused on were the goals of the business  ere did  envisage it ould e in five and 10 years’ time? I put these all in a plan and laid them out clearly so I could see exactly what I was aiming for.


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“We also worked on setting out signifiant targets and s. d alas had it in my head where I wanted to be, but having things written down and documented so I could refer back to them was extremely useful, as well as Mitali holding me to account to reach my targets. I could see where some months I might need to do an extra push with increasing our cleaning hours or recruiting people to the team. I’m results-driven and having this process in place helped me stay on track.” With Mitali’s help,


Integrity Cleaning started to generate a lot more interest. And, with that, ue felt onfident e as achieving his goals.


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